To celebrate 25 years, Travelodge, is hosting Britain’s fist ever ‘Sleep Concert’.
The free-of-charge ‘Sleep Concert’, which aims to leave Britons snoring for more, will take place on Tuesday 20th July 2010 at 12.30pm at London City Road Travelodge.
Guests will be supplied with pillows, duvets and eye masks in order to ensure the optimum slumber environment. (If the trial is successful it may be rolled out nationally).
Sleep deprived Britons can register for a place at the exclusive Travelodge ‘Sleep Concert’ by registering their interest at: sleepconcert@travelodge.co.uk
Sleep concerts have apparently been popular in Japan, where sleep deprived workers will happily pay £50.00 for the privilege of nodding off to a live music performance.
Ewan Crawford, Sleep Expert at Edinburgh Sleep Centre, said: “It’s warm, dark and you don’t have any distractions such as your mobile phone. What’s more, it removes any embarrassment of sleeping in public – you can totally relax and be safe in the knowledge that even snoring is socially acceptable.”
(Places for the Travelodge ‘Sleep Concert’ are available on a first come basis)