Italian Fashion Label Miu Miu have teamed up with film-makers to produce a series of short films for their Label Campaign.

The high fashion brand first emerged in 1992, from the house of Prada – headed by the incredible Miuccia Prada. Miu Miu clothing is sleek, sexy and cosmopolitan chic – a flamboyant mix of bold colours, feminine, flowing designs and block colouring in satins, silks and cottons.

The short films prominently engage on the intimacy of being a woman – a strong reflection of the label’s approach to design and women’s fashion.

The first film, titled The Powder Room, is directed by Zoe Cassavettes and consists of a dreamy Claridges backdrop, sprinkled with the essence and aura of all things feminine and classy.

“I love the idea of the Powder Room,” she says. “There’s something special about glamourising yourself. It’s away from men, where you can check out other women before facing the world again.”

The first film has a stirling fashion cast, and expresses the class and beautiful aura of the Miu Miu Woman, perfectly.

Starring Audrey Marnay, Caroline de Maigret and Sophie Vlaming – parading some delectable pieces from Miu Miu‘s S/S 2011 Collection – the films scream glamour, femininity and refined, quintessential beauty.

Visit www.miumiu.com to watch the film for yourself!