In Aid of Emma Thompson’s Helen Bamber Foundation

Launching on July 2011 at 5pm, campaigner and musician Phil Knight will undertake one of the most challenging anti-human cruelty campaigns ever carried out. In aid of Emma Thompson’s Helen Bamber Foundation the campaign, known as ‘The Everyday Project’, will aim to firmly expose human trafficking in the UK and see Knight endure two weeks of solitary confinement outside of Euston Station in Euston Square Gardens. Knight’s fundraising single ‘Everyday’ will also be released the same day to coincide with the launch of the campaign.

From 5pm Monday 25th July until 5pm Monday 8th August, The Everyday Project will see the Helen Bamber Foundation’s most prominent ambassador hidden and locked inside a 10’ x 8’ iron clad shipping container, located in Euston Square Gardens. Suffering two weeks of solitary confinement and captured via live video streaming on www.justenoughfortherealworld.com, Knight will face extreme isolation and deprivation, having only a portaloo, journal and a pair of his trusty drumsticks for company, with some basic provisions provided for his survival. Illustrating only a small part of what those being trafficked and tortured endure every day, the campaign aims to fully expose this modern-day form of slavery. Already familiar with undertaking extreme challenges in a bid to stop human trafficking, Knight broke a world record in 2009 by drumming for four and a half consecutive days in Leicester Square, raising over £4000 for the Foundation.

Knight’s fundraising single ‘Everyday’ will be simultaneously released on Monday 25th July to mark the launch of The Everyday Project. Written & co-produced also by Knight and sung by one of London’s most talented and rising stars, Chris Kalli, Everyday is an upbeat and lively retro blues track. Taken from the critically acclaimed charity album ‘Just Enough For The Real World’, the track is available through download at www.iTunes.co.uk.

‘This is great music by great writer-performers who were inspired by great suffering. Weirdly, it is full of humour and hope and breathes life into its listeners, not sadness. Joyful and timely, it reminds us what ARTISTS can do when they’re in the right place at the right time.’ Emma Thompson, Chairperson of The Helen Bamber Foundation.

‘My mission in life is to stop human trafficking and I will do whatever it takes to make this happen.’ Campaigner and Music Producer, Phil Knight.

‘Isolation like solitary confinement is a form of torture and Phil is setting himself a serious challenge in solidarity with the victims. Like the shipping container, Phil will be locked in at Euston Station, just as trafficked victims remain hidden often in plain sight of the public.’ Dr Michael Korsinski, Helen Bamber Foundation.

Human trafficking is the fastest growing criminal industry in the world, second only to the illegal arms trade. The Freedom of Information Act revealed that 957 children were trafficked in just eight months in 2008, whilst there has been a 90% increase in the number of victims between 2006 and 2009. The Council of Europe states,

‘People trafficking has reached epidemic proportions over the past decade, with a global annual market of about £27.7 billion.’