Polaroid has launched its first UK website

Polaroid has launched a brand new UK website for the first time since the brand was revitalised in 2010, showcasing its range of new and innovative products at www.polaroid.co.uk

The website launch coincides with the launch of the Polaroid Z340 instant digital camera, which is has just gone on sale and delivers a new twist on the instant photo. The Polaroid Z340 instant digital camera marries the convenience of a digital camera with the classic Polaroid instant printing experience.

Loved by many worldwide for its creativity and innovation, the Polaroid brand constantly strives to push artistic boundaries; creating new products which combine the old with the new.
The website enables Polaroid fans based in the UK to keep up to date with the latest news, browse the array of products, download fantastic Polaroid apps and even buy products online including the much sought after Lady Gaga GREY Label range.

In just two clicks you can purchase limited Polaroid products, from the latest cameras and printers to tripods, filters and flashes.

Graeme Chapman, Managing Director for the Polaroid Licence in Europe commented: “We are thrilled to announce the launch of the Polaroid website designed specifically for the UK. The website is an outlet for old and new fans of the original instant camera brand, and Polaroid.co.uk reaffirms that the iconic brand is very much back.”