On 21st December the EU gender directive comes into force which means car insurance companies will no longer be able to differentiate between men and women. So does this mean the European Union now believes women are no different to men?
Now women can see for themselves what it would be like to live life as a man with the Manify Me smart phone app. Women’s car insurance specialist, Diamond has worked with Rantmedia to develop the app which takes a headshot of a woman and ‘manifies’ her into a man. So Katy Perry could become Keith, Cheryl Cole could become Charles and Holly Willoughby could become Harry.
Dave Halliday, Diamond managing director, said, “Despite evidence to the contrary, the EU insists that men and women are the same, so we thought we’d take the idea one step further and allow women to see what they would look like if they were a man.
“Unfortunately for young women, the EU’s change to the law is likely to mean higher insurance premiums because from a risk point of view, women will have to be treated the same as men, and young men in particular have the worst driving record and are the highest risk.”
Diamond’s own statistics clearly show that young women have a safer driving record than young men. Men under 21 are four times more likely to have a dangerous driving conviction than women under 21. While on average accidents involving men under 21 cost 48% more than those involving women of the same age.
Despite the EU’s assertion that men and women are the same, most women clearly don’t feel the same. Diamond surveyed 1,000 women aged under 30 on the issue, 72% said they believe men and women drive differently, while a massive 83% believe men and women think differently.
The Manify Me app is available for Android phones and can be downloaded from Google Play.