A host of celebrities including Poppy Delevigne, Jade Jagger and Dita Von Teese gathered last night (4th September) to launch the Karstadt “Feel London” campaign at the recently renewed Karstadt Dusseldorf store.
Feel London, Karstadt’s fall marketing campaign, will launch nationwide in all 83 Karstadt stores.
At the launch event there were numerous in-store activities including tee-shirt printing, lessons on how to walk in high heels, styling advice, activities by Sebastian Conran Food Design, and performances by “busking bands” such as the Watling Band imported from London – all designed to turn Karstadt Dusseldorf into the vibrant metropolis of London for the evening. Approximately 1,900 celebrities and guests attended.
Who do you think looked best?