Many self help books are dense and uninspiring. How To Stand Out has a lot going for it and is far from dense and uninspiring, it is easy to read and absorb, with pull quotes and actual quotes helping you along. Psychologist Dr Rob Yeung knows what he is talking about and covers everything from the science of standing out and tips to be more memorable. The book is full of great advice and will leave you with the ability to stand out and become someone who is not only noticed, but remembered. Good book.
How to Stand Out is written by psychologist Dr Rob Yeung and draws on extensive research and scientific studies to explore the body language and speaking techniques that help people stand out and get noticed. Whether readers want to impress a date, socialise more easily or get noticed at work, this book will help them develop skills for personal and professional success.
How to Stand Out: Proven Tactics for Getting Noticed is available here.
About the author
Dr Rob Yeung is an organisational psychologist at consultancy Talentspace, where he runs leadership development programmes for executives, as well as training workshops on topics such as presentation skills, confidence, teamwork and personal productivity. He has a Ph.D. in psychology from King’s College London, is a chartered psychologist and an Associate Fellow of the British Psychological Society. He is the author of over 20 books and a familiar face to television, having appeared as an expert psychologist of programmes ranging from ITN, CNN, BBC News and Big Brother. He is a regular guest on BBC Radio 2 and has been quoted in publications ranging from the Financial Times, The Sunday Times, GQ, Men’s Health and Red.
Published by Capstone.
New book by leading psychologist uncovers the science of standing out
What is it that makes some people stand out? That star quality that gets them promoted again and again, or asked out on date after date? What helps them get noticed at work, at a party, in life?
Drawing on extensive business school, university and employer research, psychologist and television expert Dr Rob Yeung explores the body language, winning words and confidence-building techniques that have been proven to help people become more successful.
The book provides practical advice illustrated by scientific studies and interviews with executives, entrepreneurs, TV producers and people from all walks of life who share their stories, their worries and tips for making the most of themselves.
How to Stand Out tackles:
- The ‘confidence con’ – how people are often successful despite being afflicted by anxiety and doubt, with examples from sales professionals to singer-songwriter Adele.
- Superstar speakers – the verbal tricks used by CEOs to prime ministers and how one badly worded email cemented the downfall of one of the most successful companies of the 21st century.
- Persuasion through body language – the latest research on how non-verbal communication influences people’s decision-making, even who they think should run the country.
- Creating an ‘i-deal’ job – why enjoying work is a must have for performance in work and life and a proven programme for boosting not only your enjoyment but performance.
Both rigorously researched (with full notes referring to original academic research) and entertaining, this book will help anyone who wants to make more impact personally or professionally by teaching them to be more engaging, entertaining and persuasive.
Follow Rob: @RobYeung