Lily’s Kitchen, the award-winning creator of proper food for pets, was founded in London in 2009, by Henrietta Morrison who set out to feed her beloved dog, Lily, food she could trust. That’s fascinating enough, but Lilys Kitchen has just announced the launch of the limited-edition ‘Be My Valentine’ tray for dogs, so that pet parents and pups can have a romantic meal for two this Valentine’s Day.
To help share the love this Valentine’s day, Lily’s will be donating the full sales price of the trays sold on their website to Dogs Trust, so that every pup feels the love.
Available through February, this limited-edition recipe is the ultimate surf and turf meal for our besties. Made with fresh ingredients, pups can expect to tuck into chunks of freshly prepared beef and salmon with prawns – responsibly sourced which is wonderful. The Valentine’s dish is also packed with nourishing greens to give your dog a healthy boost, with asparagus and peas stirred throughout. As always with Lily’s Kitchen recipes, Be My Valentine is nutritionally complete, containing a blend of natural botanicals and herbs – giving dogs all the energy they need for hugs and kisses this Valentine’s Day.
Lily’s Kitchen were awarded a Royal Warrant by HRH The Prince of Wales. They’ve also won many other awards for their food, innovation and brilliant customer service The brand became part of Nestlé Purina PetCare in April 2020, after having grossed over £85m in retail sales. With the belief that pets are family, Lily’s Kitchen operates as a standalone business and is still driven by its purpose of making cats’ and dogs’ lives better, by helping pet parents feed their pets properly whilst being kind to the planet. A bit of fun along the way, they say, doesn’t hurt either.
The donation to Dogs Trust will support the charity’s ‘Change the Tale’ campaign, an initiative to support dogs, their families and pet parents who have been impacted by the pandemic.
The charity believes more people might have to make the heart-breaking decision to give up their beloved dogs if they struggle to cope with the fallout of the coronavirus crisis or life changes for them in a way they couldn’t have foreseen. Understanding the emotional heartbreak that comes with giving up a dog, especially when circumstances change unexpectedly, the charity’s dedicated team of experts help and advise wherever possible. Dogs Trust urges people to get in touch with them and they will do everything they can to help.
Dogs Trust is the UK’s largest dog welfare charity and normally cares for around 14,000 dogs across its network of 20 rehoming centres in the UK and one in Dublin. Dogs Trust has a non-destruction policy and will never put a healthy dog to sleep. The charity also focuses its efforts on understanding dogs and sharing that knowledge with the wider public to prevent problem behaviours that can result in relinquishment or abandonment. They say, ‘We are working towards the day when all dogs can enjoy a happy life, free from the threat of unnecessary destruction.’
‘Be My Valentine’ is available now direct from lilyskitchen with an RRP of £1.15 per tray.
Annie Clarke is the author of the Home Front series. The latest of which is Christmas on the Home Front