ONLY ONE IN TEN OF BRITS ARE HAPPY WITH THEIR SKIN
New Report reveals that women feel under pressure to look perfect all the time and explains how we can be kinder to ourselves
British women constantly feel that they need to keep improving their appearance according to a new real world research with 1,000 women aged 35 and older, commissioned by Japan’s leading skincare brand, Hada Labo Tokyo, and the brains behind the next generation skincare innovation new to the UK.
On a more positive note, most women (60 per cent) say they want to look good for themselves rather than for anyone else, and almost two thirds want to look good for their age rather than trying to look younger. In fact, role models who have embraced their age were chosen as examples of women ageing well, with 57 per cent of respondents naming Helen Mirren as their skincare goddess, with Joanna Lumley second (42 per cent), and Davina McCall (40 per cent) third.
The pandemic and post pandemic living has caused more than a quarter of women (27 per cent) to drop their daily skincare routine, but over half (55 per cent) have managed to stick with it, with a surprising number of Brits (18 per cent) finding that their commitment to a routine has improved. Getting back out into the world without the Covid-19 restrictions is now prompting more of us (64 per cent) to bring our skincare back into sharper focus.
According to the survey 68 per cent of British women take time out for skincare with over half following the cleanse-tone-moisturise routine, while 38 per cent use a scrub or wash followed by a moisturiser. Around 17 per cent of women opt for plain soap and water, and 25 per cent use a facial wipe instead of a cleanser.
Common skin complaints
Fewer than one in ten of us (a paltry seven per cent) always feel happy with our skin’s appearance.[1] So what’s causing us to feel uncomfortable in our own skin?
Hada Labo’s survey poll[2] shows that women in the UK can experience a wide range of different skin health issues. For around a quarter of us, sunburn (27 per cent), acne (24 per cent), or eczema (24 per cent) are a problem, while almost a fifth of us (18 per cent) get cold sores and nearly one in ten suffer with psoriasis (9 per cent) or rosacea (8 per cent).
Even more concerning is that even women who don’t necessarily suffer from a skin disorder are conscious of certain issues with their skin including:
- Dryness: 60 per cent
- Dullness: 42 per cent
- Dark eye circles: 35 per cent
- Fine lines: 27 per cent
- Uneven skin tone: 27 per cent
- Redness: 27 per cent
- Itchy skin: 26 per cent
The benefits of next generation hyaluronic acid innovation
As well as the natural ageing process both the perimenopause and menopause can have a considerable impact, with over a third (34 per cent) of women saying that their skin felt drier then. Skin expert, Gina Akers explains: “Dehydration of the skin is a very real issue, especially as we get older. To keep skin looking healthy and supple, we need to add hydration. We need water-lock formulas to ensure deep hydration that actually lasts.”
Leading women’s health expert Dr Catherine Hood points out that we do need to change up our skincare regimes as we get older: “With increasing age the body starts to produce less hyaluronic acid and what it does produce is lower quality. This results in drier, more dehydrated skin. To keep skin looking healthy, smooth, and supple, we need to add hydration and it is important to realise that a moisturiser alone will not do that particular job.”
Hyaluronic acid is a clear gel that’s made naturally within the body. Its job is to lock in water to keep our skin, tissues and eyes hydrated. An impressive number of us (43 per cent) do opt for skincare products that contain hyaluronic acid, with more than half (52 per cent) knowing something about the science behind this skincare ingredient. Seven out of ten women were aware that hyaluronic acid can help with skin appearance, with a third (33 per cent) of women deciding to incorporate it into their skincare routine after seeing it on social media.
The hero product: Beauty gurus Caroline Hirons and Nadine Baggott are both long-time fans of Hado Labo Tokyo’s next-generation approach to hyaluronic acid, and demand for the range’s products is such that one is now sold every two seconds around the world. Frost editor-in-chief Catherine Balavage is also a huge fan. The best-selling range in Japan Hado Labo Tokyo has been hailed as a skincare game changer due to its multi-layered hyaluronic acid formulas, which incorporate anti-ageing ingredients like retinol and collagen.
The Japanese beauty philosophy is rooted in the idea that products work best in harmony with the skin. Inspired by this philosophy, the Hado Labo Tokyo skincare range uses quality ingredients with no unnecessary extras which could overwhelm the skin.
Hada Labo Tokyo have created an exclusive multi molecular combination of different types of hyaluronic acid, called Super Hyaluronic Acid, which provides twice the moisture-retention capacity of normal HA by anchoring to the different layers of the epidermis. It’s no wonder that recent research data found that 80 per cent of women noted that after just four weeks of using the range their skin’s texture was improved while 74 per cent saw an improvement in skin elasticity.
FAST PRODUCT SUMMARY:
The Red Line
Hada Labo Anti-Aging Eye & Mouth Cream
Hada Labo’s Deep Wrinkle Corrector Eye & Mouth Area Cream has four types of hyaluronic acid, collagen, and retinol in a golden coloured cream that’s suitable for sensitive skin. Use it after cleansing in the morning and at night, patting around the eyes and mouth to help reduce deeper wrinkles.
Here’s a fast spot light on the clever, next generation hyaluronic acid ingredients used in the Hada Labo Red Line Range that the skin scientists as Hada Labo swear by:
Sodium Hyaluronate: A water-binding ingredient used for moisturizing and hydrating. The molecule can hold up to 1000 their own weight in water. Sodium Hyaluronate can replace some of the water lost in the epidermis.
Sodium acetylated hyaluronate: This is called super hyaluronic acid. It was developed with the aim of raising affinity with the skin based on hyaluronic acid. Compared with the same concentration of hyaluronic acid, it is characterized by a much greater capacity to retain moisture in the epidermis and good skin affinity. Because of this, it can keep skin moist for long times.
Hydrolyzed Hyaluronic Acid: Hydrolyzed hyaluronic acid is hyaluronic acid broken into smaller bits. The small molecules can easily penetrate and help replace some of the water lost in the epidermis, and potentially fight wrinkles and other signs of aging.
Sodium Hyaluronate Crosspolymer: A modified form of skin-replenishing hyaluronic acid attached to a polymer structure that keeps it within skin’s uppermost layers longer, allowing for enhanced hydration. This creates a “sponge” effect to restore the skin to its fuller, more youthful appearance and smooths out fine lines.
Hada Labo Anti-Aging Super Hydrator Lotion
Hada Labo’s Anti-Aging Super Hydrator Lotion is much more than a silky, fragrance-free drink of water for your skin. The power-packed lotion contains four types of hyaluronic acid Sodium Hyaluronate; Sodium acetylated hyaluronate; Hydrolyzed Hyaluronic Acid; Sodium Hyaluronate Crosspolymer; offering multi-layer hydration, plus anti-aging ingredients collagen and retinol. After cleansing, pat the lotion over your face, neck and decolletage before you apply your moisturiser.
Hada Labo Anti-Aging Wrinkle Reducer Day Cream
Hada Labo’s Anti-Aging Wrinkle Reducer Day Cream with Super Hyaluronic AcidTM, Collagen and Retinol offers multi-layer hydration with four types of hyaluronic acid Sodium Hyaluronate; Sodium acetylated hyaluronate; Hydrolyzed Hyaluronic Acid; Sodium Hyaluronate Crosspolymer; plus collagen and retinol. The supersmooth, fragrance-free cream is designed to be used in the morning, after the Super Hydrator Lotion to help lock in moisture for a glowing complexion.
Hada Labo Anti-Aging Repair Night Cream
Hada Labo’s Anti-Aging Repair Night Cream is packed with more than 20 carefully blended active ingredients, including three types of hyaluronic acid – Sodium Hyaluronate; Sodium acetylated hyaluronate; Hydrolyzed Hyaluronic Acid; retinol and an intensely regenerating complex of tetrapeptide-5 and collagen to reduce wrinkles and restore radiance and hydration. With its ‘Lock-in Moist’ formula, skin retains more moisture.
Hada Labo Anti-Aging Facial Sheet Mask
Hada Labo’s Anti-Aging Facial Masks double the levels of skin hydration, leading to a tighter, brighter, and smoother complexion and a more youthful appearance. The best part is that it feels like a real facial, which gives you that radiant skin treatment look and feel, without having to leave the house.
The White Line
HADA LABO WHITE LINE HYALURONIC ACID SCIENCE: Here’s a fast summary on the smart, must have, hyaluronic acid ingredients used in the Hada Labo White Line Range bottled up by the Japanese skin specialists that users swear by:
Sodium Hyaluronate: A water-binding ingredient used for moisturizing and hydrating. The molecule can hold up to 1000 their own weight in water. Sodium Hyaluronate can replace some of the water lost in the epidermis.
Sodium acetylated hyaluronate: This is called super hyaluronic acid. It was developed with the aim of raising affinity with the skin based on hyaluronic acid. Compared with the same concentration of hyaluronic acid, it is characterized by a much greater capacity to retain moisture in the epidermis and good skin affinity. Because of this, it can keep skin moist for long times.
Hydrolyzed Hyaluronic Acid: Hydrolyzed hyaluronic acid is hyaluronic acid broken into smaller bits. The small molecules can easily penetrate and help replace some of the water lost in the epidermis, and potentially fight wrinkles and other signs of aging.
Hydroxypropyltrimonium hyaluronate: A conditioning agent for skin and, helps deposit active ingredients on skin.
Hada Labo Gentle Hydrating Cleanser
Hada Labo’s Gentle Hydrating Cleanser gives the rest of your skincare toolkit a chance to work their magic on a squeaky clean skin. This creamy cleanser contains three types of hyaluronic acid, formulated to cleanse, protect and lock in moisture, leaving skin silky smooth.
Hada Labo Super Hydrator Lotion
Hada Labo’s Super Hydrator Lotion is a light lotion that penetrates the skin within seconds. With deeply moisturising active ingredients, including Super Hyaluronic AcidTM, its LOCK-in-MOIST formula seals hydration inside the skin, stopping water from evaporating, to hold back the appearance of wrinkles.
Hada Labo Absolute Smoothing & Moisturising Cream (Day & Night)
Hada Labo’s Absolute Smoothing & Moisturising Cream may feel light and fluffy but it harnesses outstanding power. Its high concentration of Super Hyaluronic AcidTM allows it to intensely moisturise and smooth the skin, leaving it feeling refreshed, radiant, and super soft. Suitable for sensitive skin, it also helps put the brakes on the aging process.
Hada Labo Intense Hydrating Skin Plumping Gel
Hada Labo’s Intense Hydrating Skin Plumping Gel is a luxuriously delicate gel, combining the complexion enhancing properties of a cream and a serum. Its high concentration of Super Hyaluronic AcidTM makes it intensely moisturising, filling in the skin to create a smooth, ultra-soft complexion.
Hada Labo Smoothing Anti Fatigue Eye Cream
Hada Labo’s Smoothing Anti Fatigue Eye Cream intensely moisturises and smoothes the skin around the eyes. It contains Super Hyaluronic AcidTM, to reduce wrinkles and signs of fatigue, as well as collagen and pink silk tree extract to rejuvenate and firm the skin, and caffeine to eliminate under-eye circles and puffiness.
Hada Labo Moisturising Sheet Mask
Hada Labo’s Moisturising Sheet Mask is saturated with serum containing three types of hyaluronic acid to intensely moisturise, revive and smooth the skin. Simply unfold the mask and carefully position the eye, nose, and mouth openings as you gently press the mask to your face. Leave it on for 15 minutes before removing gently, with no need to rinse.