Author Archives: Jane Cable

TEN YEARS AN AUTHOR… JANE CABLE SHARES HER MOST IMPORTANT LESSONS

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Jane Cable self published her first book in 2013, after it reached the final of a major national competition sponsored by Harper Collins. After a brief flirtation with an agent and another publisher, in 2018 she signed to Sapere Books, for whom she writes haunting romances. Two years later she achieved her dream of becoming an Harper Collins author, writing as Eva Glyn. So far four women’s fiction titles have been published by One More Chapter, three of them set in Croatia.

This week, lessons eight to ten:

Publishing deals are increasingly hard to find

One thing I really wish I had been able to tell my twenty-something self was to prioritise my writing then, because publishing would become an increasingly tough business. Sadly that still holds true today.

Think about it; when one of the mainstays of your business plan is the 99p ebook (of which the platform selling it will take a very large share), a huge number will need to be sold to make anything like a profit. And it seems to me a bit of a fallacy that the costs involved are lower; the only thing missing are printing and physical distribution, and those can be done very cheaply in bulk, especially when you consider the differential in price.

So publishers have to be incredibly careful about what they acquire. Celebrity authors are bankers who bank roll the rest of us, but very little else is certain. Even authors with contracts can find themselves in choppy waters if the first book of a deal does not sell well. It’s brutal, but it’s a business. And sadly, with a cost of living crisis gripping the country and beyond, I can’t see it getting better any time soon. Sorry.

 

You will spend more time marketing your books than you ever imagined

When new authors blithely ask what they need to do to make sure their book sells I do have a wry little smile to myself. If there was a magic bullet and I knew what is was, I would be top of the Amazon rankings.

The one thing I can say with a degree of certainly is that you need to choose your marketing channels and stick with them consistently. I can tell when some authors have a book out in the near future because suddenly they pop up on social media, after an absence of months or even years. In that time all but your closest contacts are going to forget you.

Of course marketing takes time. I spend at least an hour on it each day, mainly on social media, but also looking at other promotional opportunities such as advertising, preparing new graphics, polishing up my website and Amazon pages, writing guest blogs… The list is pretty endless, but it’s only by trial and error you will discover what works for you.

 

A good edit is the best learning experience you can have

The first book I wrote for One More Chapter was The Olive Grove, and when the structural edit came back it wasn’t so much a case of ‘could do better’ as ‘must do better’. I was devastated, but the notes I was given were so detailed they provided a roadmap for how to improve the book, so it could become the best seller that it has.

I learnt so much from that experience. How to fill the pages with wonderful settings and deep, credible emotions. How to take a reader inside the story and keep them there, turning every page. It was the most valuable learning experience of my entire writing life, and I have pumped what I learnt into everything I’ve written since. Of course, that doesn’t mean I’m perfect and every time I receive an edit back from One More Chapter I am trembling not only with fear, but with anticipation.

Each and every one has made me a better writer. And that’s very exciting indeed.

 

Lessons one to seven have been published on the previous two Wednesdays.

 

NEW BOOKS FROM THE CARIADS

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The Secret Sister by Jan Baynham, reviewed by Jane Cable

This beautiful book transported me not only to Sicily, but to mid Wales during the Second World War, and the claustrophobia of the small communities where everyone knew everybody else’s business. It is here the book starts, in 1943, when Italian prisoner of war Carlo meets Sara, who had been trapped in an abusive marriage.

The Secret Sister is unusual for a dual timeline because the whole wartime narrative is played out before the story moves on to 1968, but I can see it had to be this way for the story to work, and the author definitely made the right decision to do so. It is in this second part of the book that we travel to Sicily and Baynham brings the island to life in a wondrous whorl of colours, tastes and sensations. I was absolutely transported there and now cannot wait to visit the island.

I thoroughly recommend this emotional tale of family secrets and enduring love.

 

The Sea Sisters Swimming Club by Sue McDonagh, reviewed by Morton S Gray

Fran is a survivor and a woman cast adrift by a heart attack which cut short her police career. She is finding the adjustment to life outside of the force difficult and unsettling. She really doesn’t know who she is at the beginning of the novel. An opportunity to house sit by the sea in Wales offers her the chance to explore options for her future and rediscover her spirit.

Wyn is also wounded by life after an accident changed him forever both mentally and physically. He agrees to teach Fran to swim and they get ever closer, but he is hiding secrets of his own and has a needy ex-wife.

Enjoyed the references to the Art Hotel encountered in other Sue McDonagh books and the comradery of the sea sisters. I loved some of the secondary characters too – Elin, Gavin, Caitlin. And the novel made me want to enjoy coffee and cake by the sea, even if I don’t venture into the waves beyond paddling, but who knows I may get braver like Fran after being shown a glimpse of possibilities by this book.

A feel good, inspiring read which made me want to read more of Sue McDonagh’s novels.

 

The Lost Heir by Jane Cable, reviewed by Kitty Wilson

The Lost Heir is a dual timeline story that flits between Regency Cornwall and Cornish life in 2020. For the historical element, Jane Cable has taken her location and characters straight out of the Cornish Archives and built a world around them that you can absolutely believe to be true, or at the very least, wish it was.

Jane Cable meshes history, romance, and the supernatural and touches on subjects that are far from easy to write about, rape, the scandal of illegitimacy, the limitations placed on women in Regency times, the lockdowns of recent years; and yet each and every storyline is written with an insight and sensitivity that pulls the reader thoroughly into the world inhabited by these characters.

It is the descriptions of Cornwall however that set this book far above others of a similar vein. I was galloping across the cliffs with William, sat with Harriet as the oil-lamps flickered and I found myself escaping to this book whenever I had a few spare minutes, racing through the story desperate to know how Franny would resolve her situation, keen to know if the modern-day romance could possibly play out as I wished it to.

I thoroughly enjoyed this novel and if you too want to escape to Regency Cornwall, then I highly recommend that you do so with this beautifully captivating, insightful and evocative book.

 

 

 

 

TEN YEARS AN AUTHOR… JANE CABLE SHARES HER MOST IMPORTANT LESSONS

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Jane Cable self published her first book in 2013, after it reached the final of a major national competition sponsored by Harper Collins. After a brief flirtation with an agent and another publisher, in 2018 she signed to Sapere Books, for whom she writes haunting romances. Two years later she achieved her dream of becoming an Harper Collins author, writing as Eva Glyn. So far four women’s fiction titles have been published by One More Chapter, three of them set in Croatia.

This week, lessons five to seven:

Writers who have successfully self published tend to be more savvy

I started out by self publishing my first novel, The Cheesemaker’s House, because at that time in particular, publishers were afraid of ghosts. In romance books anyway. I knew nothing about the process, so put in into the capable hands of assisted publisher Matador, but even so it was a very steep learning curve.

I needed to understand retail distribution, I didn’t know book bloggers existed, and barely anything at all about Amazon categories, let alone going wide or narrow. The whole process of publishing and marketing baffled me, but I had to learn pretty quick. Also to moderate my expectations about the sales the book might achieve, although the ebook at least vastly exceeded them.

All of these were important lessons to take with me when I found a publisher. Everything from assessing the contract to understanding the control I would be giving up, and the promotion I would still need to do. If I hadn’t indie published first I would have been clueless.

 

Writer friends you really trust are invaluable

Ten years ago I had only one writer friend, introduced to me by a neighbour, and that was Claire Dyer. Through getting to know her I learnt the value of having someone to talk to about all aspects of our craft and of the crazy world of publishing we operate in, and we are friends to this day.

Writers talk about ‘finding their tribe’, and I found mine first in Chindi, a group of independently publishing authors in Chichester, where I was living at the time. Three of us moved on to find deals more or less together and we have remained close, but I learnt so much from almost every member of that group I will be forever in their debt.

As my career has changed, I have made many new writer friends, but there is a solid core of those I trust implicitly; people I can turn to when times are tough, and celebrate the successes too. Without them, being an author would be a very lonely business.
When you’re in the publishing wilderness, keep writing if you can

Overnight success in publishing is rare and most authors have periods they either feel they are never going to make it, or that they have been in the wilderness so long there is no possible way of crawling back.

It is so important to keep writing. One famous author described her work as her life raft when her publisher dumped her, and I totally understand that. Writing is as much a vocation as it is a profession, and without it many of us would feel even more lost. It can be a life, and mental health saver, but if you take a break then that is fine too. Your brain and body will tell you what you need to do if you listen to them.

Of course you also need to keep writing to have something to submit. Or even a drawer full of somethings, so that when that deal arrives you can offer more than one book, because you’re going to need it. It proves you have the work ethic, commitment and ideas it takes to succeed now it’s your turn to shine.

Lessons one to four were published last Wednesday, and lessons eight to ten will be published next week.

 

TEN YEARS AN AUTHOR… JANE CABLE SHARES HER MOST IMPORTANT LESSONS

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Jane Cable self published her first book in 2013, after it reached the final of a major national competition sponsored by Harper Collins. After a brief flirtation with an agent and another publisher, in 2018 she signed to Sapere Books, for whom she writes haunting romances. Two years later she achieved her dream of becoming an Harper Collins author, writing as Eva Glyn. So far four women’s fiction titles have been published by One More Chapter, three of them set in Croatia.

Today, lessons one to four:

Making connections through social media is fun

I know social media isn’t for everyone, but I do feel sad when authors say they hate it. I love interacting with other writers, bloggers and readers, chatting about books in general and hunting around for interesting content to post on my feed. On Twitter especially there are people from around the world who share my posts most days, and I of course reciprocate. I even feel I know them quite well.In my business life I used to do a fair bit of face to face networking, which being a shy person I did not always enjoy, but it taught me to treat my virtual networks in the same way; that to make it enjoyable (and successful) you need to put in more than you hope to get out. Although some days it seems like a uphill struggle to think of something to say, if I keep this in mind I still enjoy the interaction.

Twitter is LinkedIn for writers

So often people dismiss Twitter as ‘just talking to other writers’. Firstly, I don’t see the problem with that. Writers are readers too, and big recommenders of books other than their own. They have blogs and mailing lists you can swap with, and what’s even better is that their natural audience is the same as yours.But more than that, there are a large number of book reviewers and publishing professionals using Twitter every day. Pitches are announced, book deals, new publishers even. By connecting with these people they at least know your name. And you never know when that could be important.

You never stop honing your craft

And you never should. Every single book you write is a learning experience. If I had the time I would love to go back and rewrite my first novel, The Cheesemaker’s House – my skills as an author have improved so much. But perhaps I’m being too fussy, because readers still absolutely love it.Like most authors I take great pride in everything I produce. And I want that pride to be justified. After all, I am asking readers to invest not only their money, but their valuable leisure time, and in return they deserve my best.

 

Publishers acquire books because they think they will sell

There is no other agenda here. It doesn’t matter how beautifully you write, or how lovely a person you are; publishing is a business and money talks. Of course your contacts and reputation as a writer will put you a notch further up the slush pile, but without a book that will work in the market of the moment (which of course changes all the time), you will still be rejected. It’s nothing personal.It is the way of the world, and understanding this will help to protect your mental health. I’m lucky that I have a reasonably thick skin, but of course rejections still hurt. I have just learnt not to dwell on them. It only takes one book to land on one desk at the right time. Keep believing.

Lessons five to seven will be published next Wednesday.

 

 

 

JANE CABLE REVIEWS…

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The Rescue by S L Rosewarne

What a triumph, writing a whole book for adults from the point of view of a dog. Not something quirky like a comedy, but an at times gut-wrenching novel of human love, grief, desire and second chances.

Told from terrier Moll’s point of view, The Rescue is about what happens after Suki’s beloved husband dies and how Moll resolves to help her to build a new life. Everything is seen from Moll’s eye view and for the author to think herself inside a dog’s head to this extent takes not only exceptional observational skills, but also huge talent as a writer.

 

The Beach Holiday by Isabelle Broom

Although the very first line of this book drew me in, I groaned inwardly when I realised this book had a celebrity protagonist, because it’s a trope I don’t generally get on with. However the setting was son wonderfully drawn I thought I would read on for a while, if only to learn more about creating a sense of place from a writer at the top of their game.

I am so glad I did. After their initial meeting the characters, Honor and Kellan, have real depth and I found them very believable, so I was increasingly drawn into their story. I knew there would be up and downs, ins and outs until they reached their HEA, but this is a romance novel after all. A very good one too, and the perfect book to devour from your sun lounger or on the plane to your perfect holiday destination.

 

Everything is Beautiful by Eleanor Ray

It took me a little while to sink into this book, to properly get a handle on Amy, but I guess that was the point. And I loved the premise of the book as it revealed itself; that everyone has baggage of one sort of another, but it shouldn’t stop you from living your life.

Amy’s life – and house – are filled with things she considers beautiful, and hark back to her relationship with Tim who disappeared in mysterious circumstances some years before. The structure takes us back in time, object by object, which was appealing, as Amy’s life begins to move slowly forwards.

The book is really well written, but I did wonder if every plot strand was strictly necessary, and some fell into place a little too snugly at the end. But overall I thought it a very good read.

 

The Invisible Women’s Club by Helen Paris (published 3rd August)

The main character, Janet, was so harshly drawn in the opening chapters I almost put the book down, but I am so very glad I didn’t because I ended up absolutely loving her story.

Janet is in her early seventies, intensely prickly and full of her own importance. But that hides a terrible loneliness, so achingly described; the loneliness of never having a meal cooked for you by another person, of going through whole days, weeks, months, without having a conversation. Her one solace is her allotment, but even there she seems apt at falling out with other gardeners. The point being, that when you are alone so much you are likely to lose your social skills.

But then the allotments are threatened and Janet smells a rat. She decides to consult a former colleague at the other end of the country and by fluke her outgoing neighbour, menopausal midwife Bev, ends up taking her. And then Janet’s adventures really begin.

This book is all heart and all soul, with a huge dollop of feminist militancy and just the right amount of humour. The more I read, the more I adored it and I thoroughly, thoroughly recommend.

 

BEST MEAL OUT EVER: THE NEW DINING EXPERIENCE AT WINTERINGHAM FIELDS

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It’s always a scary moment when your favourite restaurant announces a new dining experience. Exciting too, but for me the predominant thought was ‘please, please, don’t mess this up.’ Especially when for us, it’s a seven hour drive to get there.

I need not have worried. The friendly welcome from Janet at reception, the freshly baked gluten free cakes waiting in our gorgeous room; our stay started on a resounding high. We even had time for our favourite walk out to the Humber and through the village – a place I love so much I set Endless Skies there.

But dinner was, of course, the main event. And dinner was the part that had changed. A new dining room, now advertised as being part of the kitchen, hidden behind a curtain as you take your pre-dinner drinks and snacks (oh, what snacks!) in a cosy new bar. And when you are ready, you are led down the hallways of the old farmhouse and into the bright, modern kitchen.

We were greeted by James, the sous chef, as Gareth, the head chef, was unwell. He told us not to worry, we were in safe hands, and we definitely were. And this is all part of the experience; you feel you get to know the chefs a little as you work your way through the courses. Think chef’s table, but brought to a whole dining room, and in a relaxed and friendly manner.

After chatting to James over a delicious bowl of lovage soup (food miles are second only to ingredient quality at Winteringham Fields, and lovage had come just a few yards from the bed in the garden outside) we were taken to our table, which had a great view of the pass so we could see and hear everything that was going on. It takes great confidence in your team to open a kitchen to that extent; some guests who hadn’t visited before were even invited to walk around.

Dinner at Winteringham Fields is a lavish tasting menu, and we always play a game where we rank the courses in order. This time there was a clear winner; the Isle of Wight heritage tomatoes with watermelon, ponzu and nori. Tomatoes and watermelon? Who knew? And the consommé was one of the most spectacular things I have ever tasted. Almost as good as the langoustine terrine we had on our first visit… and when I told chef James about this he said he would try to track down the recipe.

We discussed our second favourite course for a very long time, without really coming to a conclusion. The huge hand dived scallop in laksa sauce was genius, but the lamb belly with asparagus, curds and mint such a clever blend of flavours and so completely melt in the mouth, it was hard to separate them. And both dessert (Winteringham Fields’ take on a Solero with mango, passion fruit, coconut and basil) and the lemon, thyme and honeycomb pre-dessert, were top notch.

Each course is brought to the table and introduced by the chef who prepared it, with as much or as little information as you like. It isn’t formal or stiff, there is genuine enthusiasm here, especially from the young lady who cooked the duck. The amount of care and attention poured into the dish was astonishing – and it showed.

So I need not have worried. Yes, it’s expensive. Yes, it’s a treat, but I would rather save up to eat here a couple of times a year than have pub grub every other week. Winteringham Fields, once again, you have smashed it!

 

All photos courtesy of Winteringham Fields, who have extended their midweek offers to cover the whole summer. Find out more here: https://winteringhamfields.co.uk/

WRITING CAREER CROSSROADS BY SUE MOORCROFT: PART 4

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The happy-ever-after ending

This is the fourth and final instalment in my journey from the crossroads in my career to becoming a best-selling, award-winning author. After securing Juliet Pickering of Blake Friedmann Literary Agency as my agent and Avon HarperCollins offering me a two-book contract, The Christmas Promise went into production while I finished writing Just for the Holidays.

Credit: Silvia Rosado Photography

The Christmas Promise came out. Joy of joys, my original goal was met when supermarkets took the paperback, although Tesco was a little late to the party and only took it for the last couple of weeks before Christmas after they’d seen the performance of the ebook.

The ebook was going crazy.

For five days in the run-up to Christmas 2016, it was at number one on Kindle UK.

It’s hard to describe the joy and euphoria, mixed with disbelief. I laughed and cried. Twitter went mad with big-hearted compliments from other authors, from my agent and editor jumping in with their own cries of joy. My book had outsold every other ebook on sale in the UK. I don’t know about pinching myself – I felt as if I had to punch myself in the face to make sure it wasn’t a dream.

I won’t take you through every rung on my ladder, nor pretend that it has been an uninterrupted upward trajectory, but the milestones continued. Just for the Holidays was nominated for a Romantic Novel Award. A new contract was offered – three books, this time – and my editor Helen Huthwaite stated that her next goal was to make me a Sunday Times bestseller. I laughed out loud and said, ‘Well, good luck with that!’ The very next book, The Little Village Christmas, was a Sunday Times bestseller. The rights team at Blake Friedmann sold my books into translation and The Christmas Promise became a paperback bestseller in Germany. My books charted in the Top Fifty and even the Top Twenty. Avon extended the scope of my contract to include Canada and the US. A Summer to Remember won the Goldsboro Books Contemporary Romantic Novel Award and One Summer in Italy scored me my first Top 100 position in the Amazon Kindle US chart. My books have also appeared in the Kindle top 100 in Canada, Italy and Germany. Research trips have taken me to France, Italy, Malta, Sweden and Switzerland. My very first published book, Uphill all the Way, originally published in 2005, was rewritten by me, then rejacketed and relaunched by Avon as A Home in the Sun. It did well in the UK and was #1 in Malta (where much of the book is set) for most of summer 2022. That gave me particular satisfaction, as I lived in Malta as a child and part of my heart will always be there.

I won’t kid you – publishing two books a year takes hard work, not just from me but from everyone at Blake Friedmann and Avon. But it’s wonderful. Even the editing and the promo is wonderful.

I set out to earn my living from writing novels and I that is what I do. An Italian Island Summer is my fifteenth book with Avon and The Christmas Love Letters will come out later this year. A further three books are contracted.

Takeaways:

  • work hard and work with the right people
  • aim high
  • never give up

CARIADS’ CHOICE BOOK REVIEWS: JUNE 2023

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Jessie Cahalin:

Summer of Secrets by Adrienne Vaughan

Take several leading ladies, a mermaid, Cinderella and a fairy godfather. Let the dreams take you to the magical coast of Ireland. Mysteries linked to the characters’ lives and the history of the place are cleverly interwoven. Like a skilled seamstress, Adrienne Vaughan has sewn the narrative together. Everything is held together by the wonderfully flamboyant Archie, a Hollywood screen legend. Before things change forever, Archie, wants to ensure, those he loves – especially Mia – are given the chance to fulfil their dreams. And to do this, secrets need to be told and their revelations resolved. I could not stop reading to discover if Archie was Mia’s father. Long after you have finished this novel, and the credits roll, you will be thinking about the magic of this story.

 

Morton S Gray:

The Guest House by the Sea by Faith Hogan

Faith Hogan does it again! I have now read all of her published titles and enjoyed each one and The Guest House by the Sea is no exception.

I loved Esme with her vulnerabilities and wise words for all of her guests. I admired Cora, was rooting for Niamh and Rob, empathised with Phyllis and Kurt and was suspicious of Tanya and Paschal. I cared about them all and even worried about how much Marta was doing. Really think Joel Lawson needs his own story please!

Faith Hogan has a way of writing that flows and carries you along as you get closer to the many characters and care about them as their stories unfold. By the time the book is finished, you wonder how you will get by without regular updates on their progress through life. Real issues and problems tackled in a gentle way. Bravo!

 

Jessie Cahalin:

Second Chances by Miriam McGuirk

The sun began to shine as soon as I met Molly. The mystery of her life intrigued me, but her kindness touched me. It is wonderful how she engages in the community, while dealing with her own problems. I also loved Florence, Boudie and Colonel Bryce Beckwith. This delightful multi-generational narrative, and you do not want to leave the people. The author places each single word with care and there is a poetic quality to the style. It was a joy to escape to India and the places in Kent. This is a novel with a great big heart.

 

Jane Cable:

The Book-Lovers’ Retreat by Heidi Swain

This is Heidi Swain’s first standalone novel, and I hope it won’t be her last. She has such an easy, accomplished, style of writing you feel as though you are being told the story by a friend, which only adds to the charm of this escapist book.

Best friends Em and Rachel have been looking forward to a very special holiday in the Lake District for years, but when Tori drops out at the last minute their plans are in jeopardy until the owner of the property gives her some options from her waiting list and after an exchange of emails they’re happy to choose Alex. Except this Alex turns out to be a man.

In the best traditions of friends’ fiction they all have secrets and they all need to revaluate their lives. Inevitably there are ups, downs, and misunderstandings – as well as the occasional curve ball I did not see coming. A really enjoyed joining them on their journeys and had just the tiniest book hangover the morning after I finished it.