Tag Archives: consultation

AudaCity of Fashion launches coffee mornings offering free crowd funding advice

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Need money for your fashion business?

Then you need to book in to  “AudaCity Coffee Mornings” for a one-to-one free consultation to discuss how crowdfunding could be the solution to your funding issues

AudaCity of Fashion offers a revolutionary approach to the support of fashion creativity in London. As a reward based crowdfunding platform dedicated to fashion, AudaCity of Fashion allows designers to pre-sell their products and undertake market research. It fosters an early collaboration with the audience, who pledge and receive rewards in return of their contributions.

AudaCity of Fashion, Free fashion business advice

As this is a new concept to most young fashion brands, AudaCity of Fashion has launched a weekly coffee morning when fashion creative can pop in for a free one-to-one consultation to discuss how crowd funding could help their business. The sessions are available every Tuesday morning starting on October 1st from 10am – 1pm at Felicities Showroom, Shoreditch. To book an appointment call Josie on 0207 377 6030.

 

AudaCity of Fashion opens the door to creative funding. It allows fashion ideas, which do not fit the criteria required byconventional financiers to break through, get access to the market, and gain financial support from truly interested early supporters.

 

Open to everyone connected within the fashion industry including designers, photographers, illustrators, magazines, and bloggers, AudaCity of Fashion will engage with people to bring the energy, enthusiasm and resources to accomplish a positive change and build sustainable brands for the future.

 

AudaCity of Fashion which launched in July has already had two successful projects and has garnered support from key industry figures who will act as curators, catalysts and experts and be the visionary individuals willing to support the growth of inspirational fashion businesses.   Gemma Ebelis, Head of PR, British Fashion Council commented: “This exciting opportunity will enable designers to engage directly with their customers; a welcomed development in terms of communicating key messaging surrounding events or bespoke product.This successful technology is a move away from traditional funding models and has been instrumental in raising money within other industries. This September, we look forward to incorporating it into the UK’s fashion arena with activity planned for London Fashion Week”.

www.audacityoffashion.com   

 

How To Find The Perfect Jeans. Mimi Noor Tells You How

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james_twiggy_blackclean_01Frost Magazine has called on Mimi Noor, the owner of Miminoor.com, to help you find the perfect pair of jeans. Mimi offers a personal outfit builder advice section on her website. With a focus on how to buy the perfect jeans and turn the chore of finding the right pair into a pleasurable experience.
Mimi Noor stocks a variety of designer brands including J Brand, Victoria Beckham, James Jeans, Wild Fox, Zoe Karssen and Des Petit Hauts.
What should a woman look for when buying jeans?  
One of the first recommendations I would make is to really narrow down what
occasions you want your denim for as it’s going to determine what to
look for in a new pair of jeans. There are so many fantastic denim brands
that are able to offer styles to suit every shape so women no longer have to
worry about a certain jean style for their body; it’s all about lifestyle.
Work out if you want an everyday pair or one for evenings/smart casual wear. What footwear are you likely to wear with it?  I’ve had so many customers who have admitted to buying several pairs of flares or bootcuts because they tried them on with killer heels, which looked great in the shop. However, if your lifestyle means that you can’t wear killer heels all day every day then you’re not going to get the right amount of wear and should reserve these styles for evenings out or special occasions.
What is the main problem women have when buying jeans?
Buying jeans on your own can be a scary experience because most stores don’t
offer the sort of assistance you need when finding that perfect pair of
jeans. Many brands run sizing differently so you never know what size
you are, It is not always obvious how the styles differ and often no one is
available or knowledgeable in denim to help you pull out the right size,
colour or shape once you’re in the changing room.
How do they fix this?
I would always recommend shopping with a friend or relative you trust if
you’re buying denim from the high street or in department stores. Take your
friend with you to help bring you alternative options or sizes once you’re
in the changing room and ask their honest opinion on whether the cut suits
you. Alternatively, shop with a specialist like us. We provide a
consultative service where we establish what you want your jeans for,
determine your general size, provide alternative options based on your
feedback and then do any further alterations you may require (such as hemming to
the correct length).
goldsign_misfit_ronny_01
I find it really hard to find a great pair of jeans, they always seem too big at the waist. What is your main tip for women to buy the perfect jeans?
The 3 main considerations to make when buying your perfect jeans are
1) What purpose do I want these jeans for
2) What footwear am I most likely to wear with them
3) What rise is most comfortable for me
So many pear shaped women struggle to find a pair of jeans that fit well on the legs and fit neatly into the curve of the back or waist as you’ve mentioned. This is where rise comes into play!
Depending on your figure your preferred rise will vary. So often we find that women who have that perfect pear shape will need a jean with a higher rise and greater fabric stretch so that the jean fits perfectly on the legs and nips into the back of your waist.
For ladies who are really long bodied the high rise is going to sit
like a mid rise so it’s really important to factor the rise that’s most
comfortable for you.
What are the best jeans for the following body shapes: Tall, short, petite
and curvy?
 
The denim market right now is full of amazing brands that are able to offer
a plethora of styles for every body shape out there so the traditional
combinations such as a pear shape with a bootcut don’t necessarily apply anymore. As a general rule I would suggest:
Tall: A mid to low rise jean in a straight or skinny style. My pick would be the Goldsign misfit, which is long in length with a 14″ leg opening that means it’s sleek but not ankle tight.
Short: Super skinny styles look great on smaller girls as they flatter a more petite
frame. My favourite would be the James Jean Twiggy style.
Curvy: Curvy girls look best in two shapes. Firstly, a high waisted skinny looks
fantastic on a pear shape when teamed with boots or heels. Equally a
babyboot looks great on this frame. Pick the J Brand Maria or 818
respectively.
What are your favourite jeans?
Picking a favourite is so hard but so far this season I have been living in
my Mih Bonn in minidot. It’s a cropped skinny with a high waist, which is
perfect on my frame and the fabric is super soft. I love how the polka dots are on trend but subtle enough for everyday wear.