Crowdsourcing For Dummies

crowdsourcingfordummiesIf you are a relatively social and have a social media account, or even an email address you will probably know what crowdsourcing is. Not only has it now become popular, but it also has helped business and films. No longer are people with a great idea a slave to a bank or a PR company. What better way to find out how to improve your business than from people who want you to succeed, an audience and customer base who are already built in? What is not to like? Well, there are negatives I am sure but let’s find out more about Crowdsourcing For Dummies. Could this book help?

Crowdsourcing For Dummies by David Alan Grier has a wealth of information. Did you know that Netflix uses crowdsourcing to improve its ability to predict customers movie ratings and L’Oreal used it to create a television advert for a fraction of the usual cost? It really is all about the crowd now. You can use them to build your brand up, marketing, solving problems and to boost your profits.

One of my favourite things about this book is that is goes through all of the different variations of crowdsourcing, including crowdcontests, crowdfunding (very popular), macrotasking, microtasking and self organised crowds. The opportunities out there are vast with the right knowledge.

From the basics to joining the crowdforce and raising money with crowdfunding; I can’t think of anything that is not covered in this well researched book. Part 3 is all about building your skills and I really like the chapter on crowdsourcing with social media. At the very end is the part of tens, and I really liked the Ten Success Stories and  Crowdsourcing blunders to avoid.

This is a very good book. I would definitely buy it if you are even slightly interested in crowdsourcing.

 

How To Build A Website

buildawebsiteBuilding a website can seem like a daunting experience. Especially to the technologically challenged. But like most things, when you get the hang of it, it becomes a lot easier.

To get you on your way Frost has put together a handy guide. Good luck!

Get Some Hosting

If you are going to build a website you need to have it hosted on a server. When deciding what hosting site to go with ask around. Word of mouth is important. 1&1 My Website have a good reputation. They also have good customer service. My first ever website was hosted by them. Aw, memories.

Get a Domain

Different from hosting. The domain is the name of the site. So Frostmagazine.com is our domain. A good domain name enhances your brand and makes your URL (uniform resource locator) easier to find. These can be inexpensive. Although it you want katemiddleton.com not only would that probably be taken, but it would also be very expensive.

Think About The Design

You want a design that is pleasing to the eye and easy to read. Also think carefully about installing flash or lots of plugins. This will slow the site down and some people might not even be able to view it.

Content is King

This is the most important thing on your site. Nothing is more important than content. It will get people coming back to your site. You need to update your content regularly. Not only for your readers (if an online magazine) or customers (if for your business) but also for the search engines. If you constantly update your site then search engines like google love it as it shows growth.

Think About Getting a Template

You don’t need to learn how to code. You can use a wordpress template. We use one on Frost Magazine and so do a lot of other sites.

Ask For Help

Never be scared to ask for help. If you are stuck you can ask your hosting site’s customer service, search on the internet or ask the question on Twitter and Facebook. People love to help.

Back Up!

This is so important: Back up your site! If you don’t back up then you can lose all of your hard work in an instant. So many things can go wrong so back up at least once a week.

 Do you have any website building tips? Share them below.

 

Actz Acting Workshops: Kickstart Your Career

Acting Agency Actz are doing a series of workshops to help actors succeed in the most competitive industry in the world. Ranging from day workshops to a full weekend workshop with accommodation and breakfast, Actz really know what they are talking about and do great workshops. Take a look and see if any are for you. They are based in Yorkshire so are perfect for actors who are not in London. Details of their weekend workshop is below.

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FULL WEEKEND WORKSHOP
Starts Friday 20th September at 7 pm – Sunday 22nd at 2 pm

Other dates: 18th Oct, 2013,  24th Jan 2014, 14th March 2014 plus further dates tbc.

Combine a stay in a beautiful fishing village (Staithes, North Yorkshire)

with a weekend packed full of interesting wokshops.

Meet professionals and learn how to become more successful as an actor.

Most of all there will be lots of fun as you learn!

Food and accommodation provided.

[Disclaimer: Actz are one of my acting agents. I am on their books. I obviously have not been paid for this article but did it as I can personally vouch for them]

Understanding IBS

flickr-3705507804-hdWhat is it?

Dr. Wendy Denning, GP and one of Tatler’s top 150 private doctors for the last three years, explains: “Irritable Bowel Syndrome (IBS) is a sporadic and unpredictable disruption of the digestive system. Everyone suffers the odd upset, but if you regularly experience painful abdominal spasms, bloating, or attacks of constipation or diarrhoea, then you could be suffering from IBS.”

 

Causes

Dr. Denning, says: “Doctors are not exactly sure what causes IBS, and symptoms can vary in type, frequency and severity from person to person. However the condition can be painful, embarrassing and inconvenient to deal with. IBS occurs when the nerves and muscles of the bowel are not working properly. The bowel can become extra sensitive to pain and easily or frequently upset, and, unfortunately, IBS is a chronic condition – often recurring after long periods of calm.”

 

Symptoms

  • Abdominal pain and cramping – often relieved by emptying your bowels
  • A change in your bowel habits – such a diarrhoea, constipation, or both
  • Bloating and swelling of your abdomen
  • Excessive wind
  • An urgent need to go to the toilet
  • A feeling that you need to open your bowels even if you have just been to the toilet
  • A feeling you have not fully emptied your bowels
  • Passing mucus from your bottom

 

Stats

  • IBS affects 15-20% of the population, particularly women aged 20-4
  • 25-50% of all hospital gastroenterology appointments are for IBS
  • Studies have shown that approximately 2/3 of IBS patients have at least one food intolerance and some have multiple intolerances
  • Over 50% of those surveyed* had missed work with almost one quarter of 24-34 year olds taking over a month off
  • 43% reported their IBS impacted their confidence, with 24-34 year olds most severely affected (46%), and well over 1/3 (38%) reported low mood
  • 1 in 10 said that their condition had significantly impacted their love life

 

Treatments

  • The YorkTest IBS Diet Programme includes analysis reaction to more than 158 different food and drink ingredients. The new programme is specifically designed for IBS sufferers because it provides a personalised list of suitable low FODMAP foods which take into account your food and drink intolerances, the low FODMAP diet has been shown to be effective in reducing IBS symptoms.
  • Eliminate foods that patients are intolerant to
  • Probiotics
  • Eight glasses of water per day
  • Advice on eating + / – digestive enzymes
  • Stress reduction
  • Exercise
  • Glutamine
  • Fish oils
  • Cut down on FODMAP foods

 

*OnePoll survey of 1,000 IBS sufferers

Tax year end: last minute pension planning tips

  • Investors are urged not to forget the ‘forgotten’ allowances
  • Falling annual allowance emphasises the importance of making hay while the sun shines
  • 50% tax relief is only available until 5th April
  • Bed and Sipp
Use your earnings related pension contribution allowance. For the past three years, we have seen a steady erosion in pension contribution allowances, with both the annual and lifetime allowances being cut. Both the Liberal Democrats and Labour have threatened to go further and limit the rates of tax relief available on pension contributions. If you have spare capital which you are looking to invest for your retirement, then it makes sense to get on and do it before 6 April.
Tom McPhail, Head of Pensions Research “Pensions are sometimes the forgotten allowance at this time of year when attention tends to be focused on ISAs, but with retirement saving tax breaks coming under increasing pressure from the Chancellor, wise investors will make hay while the sun shines. If you don’t use the allowances now, you may not get the chance next year.”
Non-earner’s pensions
It makes sense to share household retirement savings to take full advantage of the tax free personal allowance in retirement. Non-earners can contribute up to £3,600 a year to a pension and enjoy tax relief on their contributions. With personal allowances set to rise to £9,440 in 2013/14, a couple in retirement could enjoy a household income of nearly £19,000 a year without having to pay any tax – but only if they have shared their pension saving equally between them.
It is also possible to make pension contributions for your children – an effective way to give them a head start on their own retirement saving, as well as reducing a potential inheritance tax bill.
Bed and Sipp
Use existing investments to make a pension contribution. Even if you don’t have cash available to invest in a pension, you can potentially use other investments.
For example: Peter has some shares which he bought 10 years ago for £10,000. Today they are worth £15,000. He sells the shares, realising a gain of £5,000, which falls within his Capital Gains Tax allowance of £10,600. He invests the proceeds in his pension and immediately repurchases the share portfolio within his Sipp. As well as having now sheltered his investment within a pension for tax purposes, he also benefits from immediate tax relief of £3,750 which is added to his pension. If he is a higher rate taxpayer Peter can claim a further £3,750 after the end of the tax year.
Take advantage of the 50% tax rate.
For the (un)lucky few who pay 50% income tax, it makes sense to invest in a pension before the end of the tax year. Any contributions made from 6 April onwards will only be eligible for relief at 45%. If using carry forward as well, this could mean up to an additional £10,000 in tax relief.
Carry forward unused relief to boost contributions. If you have the capital to spare, then provided you also have the earnings to justify the contribution, it is possible to carry forward unused pension tax relief from up to 3 years ago. This means it is possible to make a pension contribution of up to £200,000, which for a 50% tax payer could then result in up to £100,000 of tax relief.
Plan ahead for flexible drawdown.
You’re not allowed to make any pension contributions in the same tax year in which you start flexible drawdown. So anyone planning on using flexible drawdown may want to top up their pension with any final contributions before 6th April – any contributions after that date could mean having to wait up to another 12 months before getting full access to their pension funds.

Sort Your Finances Out In 2013

January is the month that people make resolutions and try to sort their lives out. So, in the true spirit of January why not take the time out to sort your finances? Here are three top tips if you are needing some financial help.

1. Sell Your stuff: Sell unwanted stuff that is cluttering your home on Ebay, Ebid, the Amazon Marketplace or the ASOS marketplace. People generally have a lot of clothes they never wear and books that they have read. You will feel immediately better. I have regular clear outs.

2. Try lower brands at the supermarket. In the past supermarket own brand goods were not very good but the quality has really improved in recent years. Pound stores are also incredibly popular now and their is no stigma attached in shopping in them. The cost of living does not have to be expensive.

3. If you really need to borrow money take out a safe and secure affordable loan from a legitimate regulated lender. Many people are currently borrowing money from pay day lender sites which have annual interest rates in the thousands of percent. You could be wasting a fortune. The same is true of credit cards which often charge very high levels of interest. This interest can compound as the debt increases turn into a nightmare. As long as you are smart, taking out a loan to pay for a new home, car or a big purchase is fine.

Disclaimer: Consult a qualified financial advisor first before you take any action. Everyone’s situation is different and taking out a loan may not be the right decision for you depending on your personal circumstances.

Clydesdale Bank’s instant decision loan offers an APR representative of 5.1% on all loans between £7,500 and £15,000 (subject to conditions). http://www.cbonline.co.uk/personal/loans/personal-loan

Sponsored Post

Super Secrets of the Successful Jobseeker by Simon Gray

 Keeping ahead of the competition in 2013 From ‘Super Secrets of the Successful Jobseeker’  Author

Getting yourself to market

“Knowledge is power” might be a cliché these days, but the stark fact of the matter is that it’s never been more of a truism. When you know more about the environment you’re about to enter, then the better you can market yourself, and adapt.

I have interviewed a number of people recently who have been in secure jobs but have been thrown into the hustle and bustle of the jobs market because of redundancy. To be frank, some of their expectations have been unrealistic. They often think that the jobs market is exactly the same as when they last looked for a position –  but times have changed.

I often equate this to a prisoner who has been newly released from prison after serving a 10-stretch. Their surroundings are unfamiliar, and time, people and technology has moved on. It’s no wonder they’re confused.

In my experience, jobseekers react to this in two different ways: they bury their head in the sand and try and pretend nothing has changed; or they take a more enlightened approach and try to gain more understanding of the modern job market and how best to place themselves within in it.

It’s no secret that there are now more people applying for the same job than ever before. With this comes a downward pressure on salaries, and, as far as employers are concerned, it’s most definitely a “buyer’s market”.

Employers are under the impression that they don’t have to try too hard to find great candidates with the skills they need because there appears to be so many out there looking for jobs. They’re also in no rush to make snap decisions when it comes to appointments – nor will they hire unless completely necessary because of the cost risk that taking someone on incurs. In short: employers believe they sit in the seat of power.

Jobseekers, meanwhile, are going into the jobs market believing it’s going to be tough to land a role. They’re thinking to themselves: “I’m going to have to work really hard to find a job and I’m not guaranteed to find one – is there any point?” They also believe they should be grateful for any job that’s offered to them at whatever salary. But the main thing they believe is that they have absolutely no power in the jobs market at all.

I think this is misguided. Why? Because you simply can’t control what is out of your reach. The mindset of employers is beyond a jobseekers capability to alter, and so trying to do so will only waste time and lead to a dead end. The jobseeker would be better spending their time and effort trying to understand what their future potential employer is thinking, and how you can tailor your skills and experience to meet their requirements. In doing this, you’ll be instantly rebalancing the relationship.

The first thing any jobseeker should do is remember who their competition is. Make sure you differentiate yourself from other jobseekers; instantly falling in-line with what the competition is doing will put you at a distinct advantage. Arm yourself with the weapons you need to make you stand out from the crowd.

This can seem like a daunting task, but it needn’t be. Research is vital, and this can be done at a local level rather than trying to ascertain what’s happening nationally.

The local press is a good place to start. Find out what’s happening in the regional economy, and basic steps such as measuring the thickness of the local jobs paper is a good place to start if you want to take stock of hiring activity in the market.

Recent figures show that as many as 20 per cent of people online at any time are looking for a job. Use this time to take a look at jobs boards and search for skills that employers are looking for.

Talk to the professionals – set up meetings with local recruitment businesses. Ask their advice on what’s happening, skills sought after and salary levels.

Do your homework on your local business scene; who are the larger businesses and who are the up and coming SMEs (small and medium sized enterprises)?

By undertaking these simple steps, you the jobseeker, will have a more realistic handle on the jobs market and a better of the times on the times your are living in.

With a clear picture of how things are, you are far better informed and more empowered to plan your attack and find your next position.

Mike Nicholson Interview: The Truth About Hillsborough.


Frost Magazine has an exclusive interview with Mike Nicholson, the director of a new Hillsborough documentary. Mike has worked very hard on his documentary and it is definitely one to watch. Read our amazing interview to find out more.

How did the documentary come about?

I took a documentary makers course at Raindance when I first bought my video camera, and the tutor said that your first film should be about something you know a lot about, and something you are passionate about. That was it for me; it had to be about Hillsborough.


Do you think that people know the truth?

I think the people of Merseyside know the truth, and many people outside the area do as well of course. Even as the disaster was still unfolding, Chief Superintendent David Duckenfield, who was in charge of policing Hillsborough on that awful day, set the lies in motion. He gave the order to open a perimeter exit gate that allowed thousands of supporters into the ground at once, and he also failed to cut off access to the tunnel that led to the already full central pens. Once the enormity of his decision started to dawn on him, he lied, and said that Liverpool fans had forced the gate causing an inrush.

Duckenfield later admitted to that ‘disgraceful lie’ as it was called in the Taylor Report, but it had already set the tone for many media reports, and by the time he retracted it the damage had been done. I still meet people today that believe the lies printed all those years ago. I just hope that the findings of the Independent Panel are reported widely, and in headlines, so that the wider people who only say the lies will finally see the truth.

What did you think of the Taylor report?

I personally think that the Taylor Report was very thorough, and correct in its findings. Lord Justice Taylor found that a breakdown of police control was the main cause of the disaster, and rejected claims from senior officers who appeared to be in arse-covering mode that Liverpool fans wee ticketless, drunk or aggressive. As I said before though, the general publics don’t read such reports to get their news, so its findings are largely invisible to the wider public.

What is the legacy of the Hillsborough disaster?

All seater-stadia. You can never say never, and we should always guard against complacency of course, but I can’t see how another disaster of this magnitude could happen in today’s game and that’s great.

Daughters, sisters, brothers, father’s and sons all died at Hillsborough, and all they wanted to was to enjoy the national game with their family & friends. Today’s game looks after its supporters so much better than it used to, and that has got to be a good thing.

At least three people who survived the Hillsborough have committed suicide. Do you think more could and can be done to help?

I don’t know if more could have been done. I am no expert on post-traumatic stress disorder or grief, and I wouldn’t like to say to be honest. I can say that fantastic organisations such as the Hillsborough Justice Campaign, who still to this day have a shop on the Walton Breck Road opposite the Kop, offer counseling and help for those who are struggling to come to terms with their experiences at Hillsborough.


It has been over 20 years since the disaster now. Do you think there is risk that people might forget?

The families and friends affected will never forget.

What is the aim of your documentary?

I understand that some of the big TV companies are currently working on broadcast documentaries on Hillsborough to coincide with the Hillsborough Independent Panel’s report, which is due this September.

TV content tends to be guarded by rights though, and it is rarely open and freely given away online for anybody to see after it has been broadcast, and if it is, it is for a short window of time.

I want this documentary to be online forever; so future generations searching for the Hillsborough Disaster will be able to find something factual that in the main was told by those who were there. I won’t charge a penny for it, and it will be freely available to anybody with the will to learn the truth. I just want the truth to be told really.


Who did you speak to?

I have spoken to survivors, the bereaved, professional people such as firemen and nurses who were their as fans that day, and ended up working in the most horrendous of circumstances. I’ve also contacted The Hillsborough Family Support Group, the Hillsborough Justice Campaign and Hope for Hillsborough. I have also spoken to fans who were at Hillsborough for previous semi-finals, and a professor who is one of the world’s leading experts in crowd dynamics. I still have some interviews to conduct, and I hope to have at least part one ready online by the end of September.

What can be done to make sure this never happens again?

I think football learnt its lesson after Hillsborough. The stadiums in the first two divisions at least are well maintained, they are all-seater, and there are no fences to keep supporters penned in like animals.


What do you think people don’t know about the Hillsborough disaster?

The truth. The South Yorkshire Police managed that event badly, and caused the deaths of 96 men, women and children, and as I have already said they started to lie about the cause while the fans were still dead and dying on the pitch.

I think I was naive enough before Hillsborough to believe that the Police are there to protect you, and they don’t tell lies, but that innocence went away after Hillsborough forever.

There is a lot of talk now about the freedom of the press, what with the News International phone hacking scandal, but while I agree that a free press is important, that can only work if they are responsible enough to tell the truth. When The Sun printed a headline that it later described as ‘the worst mistake in our history’ they caused unbearable pain and stress to people who were still arranging funerals for those lost on the 15th April 1989. The lies and the cover-up are often referred to as the second disaster of Hillsborough, and I agree with that sentiment.

Is there a charity that people can donate to?

There are three main organisations that I know of, and they each operate for slightly different reasons. You can visit their web pages here:

The Hillsborough Family Support Group – http://www.hfsg.net

The Hillsborough Justice Campaign – http://www.contrast.org/hillsborough/

Hope for Hillsborough – http://www.hopeforhillsborough.piczo.com/?cr=

When will the documentary be released, and where can people see it?

The documentary will be a three-part series, and I hope to have the first part live in September.

It will be released first at www.thehillsboroughdisasterdocumentary.com

For updates and news, please follow @HillsboroughDoc on Twitter of like the Facebook page here https://www.facebook.com/pages/Hillsborough-Disaster-Documentary/283632178348441