Apple Could Trump Microsoft Surface Tablet with iPad Mini Launch on 23rd October

Rumours are swirling around the launch of Apples iPad Mini. It had been thought that invitations would go out on the 10th October in preparation for an October 17th launch.

But the 10th has come and gone without a word from Apple leaving many confused. It has been speculated that Apples recent production problems may force them to push the iPad Mini launch back after Christmas. However tech site AllThingsD is now claiming its sources are telling them the iPad Mini will be launched on Oct. 23.

That would be just three days before the scheduled date for Microsoft’s Surface Tablet launch and more importantly Windows 8. The new Windows 8 operating system is designed to work on computers, tablets and phones. The launch is extremely important for Microsoft, as it tries to catch up with the popular IOS and Android operating systems.

The timing of the iPad launch on the 23rd, if it is true, could trump the Surface tablet and disrupt Microsoft’s plans. With the inevitable hype around any Apple product, the Surface tablet and Windows 8 could risk being lost in the storm.

In contrast to the iPhone 5 details about the new iPad Mini have been hard to come by prior to launch. Sources suggest a 7.85-inch liquid-crystal display and a lightning connector. A location for the launch remains a mystery but AllThingsD predicts its will be Apple’s Town Hall Auditorium.

 

Maia – Zuma Aluma | Music Review

 

Folkers Maia have been working hard over the last few years gigging to anybody that will have them. Their Duran Duran-gone-folk sound is as infectious as a yawn, but they’re never likely to raise one from you, and this new single is likely to gain them even more followers. Watch the video here – it’s genius in that it was shot and edited entirely using iPhones and IPads.

‘Zuma Aluma’ is released on 25th June 2012 by Vandal Records

Links:

Facebook page

Official website

Let’s Toddle! Free App For Parents

Cow & Gate launches free app for parents

 

Did you know that by the time your toddler is three they will have reached around half of their adult size and could be using up to 900 words? Now, parents never need to miss a moment of their toddler’s extraordinary growth and development with Cow & Gate’s handy new ‘Let’s Toddle!’ app.

 

Available on iPhone, passionate parents can keep track of all of the exciting milestones their toddlers reach, from finger painting to taking those first few steps, as it happens with this handy tool.

 

The Let’s Toddle! app is easy to use with four simple steps:

 

  1. Download it for free from the iTunes App Store.

 

  1. Capture it by taking photos and building an album to celebrate each special moment, making each one totally unique with different frames and captions.

 

  1. Enjoy it as you share with friends and loved ones online, uploading their most amazing moments to Facebook and Twitter, or sending via email.

 

  1. Ask it any questions you may have about toddler development. Contact Cow & Gate’s expert Careline advisors directly who are on hand, day and night, with tips and advice from how to cope with a fussy eater to ensuring your little ones are getting all of the nutrients they need.

 

The app is jam-packed with a whole host of astonishing facts about toddler development. Did you know that a toddler’s nutritional needs can be more than double those of an adult? With so much growth and development between one and three years it’s not surprising, which is why Cow & Gate Growing Up Milk is specially formulated to help provide your toddler with the extra goodness they need throughout this period of extraordinary development. Growing Up Milk is made from cows’ milk, enriched with the key nutrients toddlers need, such as iron, calcium and vitamins A, C and D.

 

 

Film4 Launches Interactive Experience for Dreams of a Life

Picture by Lottie Davies.

Film4 has commissioned a unique and innovative multiplatform experience to support the release of Carol Morley’s feature film Dreams of a Life.

Dreams of a Life, which is co-produced and co-financed by Film4, movingly pieces together the true story of 38-year-old Joyce Vincent, whose skeleton was discovered in her bedsit three years after she had died. The accompanying digital commission, www.dreamsofyourlife.com, has been developed by interactive agency Hide&Seek, as a thought-provoking and immersive experience which engages users in the themes explored by the film.

Award-winning writer A.L. Kennedy has crafted the absorbing and sometimes unnerving narrative, which prompts responses to questions on society, friendship, love and loneliness. This is played against the backdrop of beautiful and haunting time-lapse imagery, created by photographer Lottie Davies.

The launch of www.dreamsofyourlife.com will also be supported by a mobile touring installation, allowing audiences to interact with the experience on iPads at selected venues in the cities where the film is playing.

www.dreamsofyourlife.com, commissioned by Hilary Perkins, Channel 4’s Multiplatform Commissioning Editor for Drama and Film, launches on 1st December 2011. Dreams of a Life is released in selected cinemas on 16th December.

The Film

Dreams of a Life, directed by Carol Morley

Released in cinemas on 16th December by Dogwoof

Nobody noticed when 38-year-old Joyce Vincent died in her bedsit above a shopping mall in North London in 2003. When her skeleton was discovered three years later, her heating and her television were still on. Newspaper reports offered few details of Joyce’s life – not even a photograph. Who was Joyce Vincent? And how could this happen to someone in our day and age – the so-called age of communication? Dreams of a Life is Carol Morley’s quest to discover who Joyce was and how she came to be so forgotten.

Discover the Touring Installation from 12th December (more venues tbc):

Manchester Cornerhouse; Sheffield Showroom; Stratford Picturehouse

A pen and stylus in one – STABILO SMARTball

STABILO’s brand new SMARTball pen isn’t called ‘smart’ for no reason. As well as being a silky smooth ballpoint pen, it is also a stylus to use with touchscreen technology saving your screen from mucky fingerprints and reducing bacteria.

STABILO’s latest ingenious invention has a cutting-edge ergonomic design to aid comfort and neat handwriting and doubles up as a stylus to operate touchscreens. Its technology allows the current to travel through the pen from your fingertips and gives you a greater degree of accuracy. The SMARTball is a must-have for anyone who owns a smart phone, iPad or kindle and gives protection from germs when pressing on screens to buy tube tickets or checking in at the airport or doctors surgery.

Available for both left and right handed writers and with the advantage of being refillable, the SMARTball is a clever investment which will polish up your writing, help avoid those greasy marks on your screen and simultaneously make things easier in this rapidly advancing technological age.

New Standard For Digital Banking As Citibank Launches iPad App

Furthering CEO Vikram Pandit’s vision to become the world’s digital bank, Citibank today unveiled its first-ever consumer banking app designed specifically for iPad. Citibank for iPad provides U.S. consumer banking clients with an engaging, visually rich tool to track, analyze and plan their finances.

“Our iPad app is all about listening to our clients and understanding that they need their digital banking experience to be more engaging and dynamic – beyond the standard static tables you find with other iPad apps, ” said Tracey Weber, Head of Internet and Mobile Banking, North America Consumer Banking, Citi. “We’re offering a whole new way of banking, with enhanced visuals and interactive tools. We’re focused on continually offering modern solutions that help put ease into our clients’ financial lives, wherever and whenever.”

Citibank for iPad is the first app from a major U.S. bank to depart from traditional ledger-style banking and offer graphs and visual representations of consumer accounts and transactions. The intuitive user interface makes it easy for customers to check balances, control their cash flow, pay bills, transfer funds, access rewards and find nearby Citibank ATMs and branches, all at the touch of their screen.

Unlike other banking apps for iPad that mirror the PC or mobile phone interface, the Citibank app takes advantage of the unique tablet experience to provide users with a visually revealing, insightful interface along with a host of interactive new features.

More than just an account management tool, the app allows consumers to more deeply engage with their experience, from basic banking to more in-depth financial management. Advanced features allow users to view information and take actions that will make managing their finances easier, including:

* Plan cash outflows with the help of a unique interactive chart of past and future payments and transfers
* Analyze personal spending habits through automatically generated, customizable charts of payee spending
* Compare personal spending habits with general consumer data, filtering by location, age group, income bracket and purchase category

Citibank for iPad also offers access to resources and information that help users manage their financial lives, including direct access to exclusive, continually updated content from Citi Personal Wealth Management and Women & Co., a service of Citibank. Consumers can also use the app to reach customer service directly. Citi is the only major U.S. bank to offer direct access to its Twitter customer support option via its tablet app.

To Download or Learn More:

* Citibank for iPad is available free from the App Store(SM) on iPad or at www.itunes.com/appstore/.
* View a demo of Citibank for iPad on YouTube at: http://citi.us/okRNbo.
* To learn more about Citi, please visit www.citi.com or www.citigroup.com.

Women & Co. is a vehicle from Citibank for insightful women to build their financial knowledge, bolster their confidence and create financial strategies that will help them achieve their goals. Through access to education, resources, and a community of financially minded women, Women & Co. is Where Wisdom, Wealth and Women Meet. Sign up for free at womenandco.com.

Stella McCartney Expands Online Empire Across Europe

Stella McCartney has announced the expansion of her ecommerce business to 28 additional European countries.

Already well established in the US and UK, the designer will now aim to attract computer-savvy customers in fashion-conscious France and Italy, along with Ireland, Germany, Austria, Belgium, Luxembourg, the Netherlands, Switzerland, Spain and Portugal. She also has Scandinavia firmly in her sights, targeting Denmark, Finland, Norway and Sweden, while Greece, Cyprus and Malta will allow the designer to show off her outfits for warmer climes. Meanwhile, moving east, Bulgaria, Estonia, Latvia, Lithuania, Poland, Czech Republic, Romania, Slovakia, Slovenia and Hungary will also welcome her.

The website on http://www.stellamccartney.com is now previewing the new Winter 2011 Stella McCartney ad campaign shot by Mert Alas and Marcus Piggott featuring Natalia Vodianova. Also available to download is the second issue of the Stella McCartney iPad App on iTunes.

The online shop, which recently re-launched in the US and the UK last Autumn, aims to enhance the digital retail experience with improved customer interaction and special retail functions such as “Reserve in store,” which enables the user to reserve an item online and pick up at a store location of their choice. All online orders are beautifully gift packaged for the shopper’s convenience, and free standard shipping and returns are offered to all customers. Additionally, the in-store “Private Wardrobing” service, a personalised concierge style in store service, is available to book online.

The new App features an edition of Stella’s World where customers can browse through news, photos and videos about the brand, along with a gallery of images from the recently launched “Linda McCartney, a life in Photographs” book by Taschen personally selected by Stella. The app also offers a behind the scenes documentary of British Olympiads from the latest Team GB ad campaign shot by Jacob Sutton, a first glimpse backstage at the Winter 2011 show in Paris, a sneak preview of the Spring 2012 collection presented in New York this summer, a making of video of this year’s MET Gala dresses and new playful interactive functions.

Shopping on http://www.stellamcartney.com is now available in 30 countries worldwide. The browsing experience of the website will be compatible on the iPad App and for the first time shoppable in September.

Stella McCartney launched her eponymous fashion label in 2001 in a joint venture with Gucci Group. A lifelong vegetarian, Stella McCartney does not use any leather or fur in her designs. The brand’s luxury women’s ready-to-wear, accessories, lingerie, beauty and performance range with adidas are available through 15 freestanding stores including London, NY, Los Angeles, Tokyo, Hong Kong, Paris, Milan and the soon to open location in Rome, as well around 600 wholesale accounts in key cities worldwide.

Apple unveils its magazine and newspaper Newsstand.

iOS 5 is the next version of Apple’s operating system for iPhones, iPads and iPod Touches. At Apple’s Worldwide Developer Conference on the 6th June 2011 they announced new features and functions that would become available in this forthcoming release.
Apple explained there are over 200 new features, they then went on to highlight and demonstrate some of the most important, including:

The notification center – changing intrusive push messages and SMS notifications into a subtle alert that doesn’t interrupt your workflow.
iMessage – Apple’s answer to BlackBerry Messenger, an iOS to iOS instant messenger application that lets you continue conversations as you move from device to device.
Reminders – A ‘to-do’ or tasks application, allowing you to set tasks and reminders. Most impressively, the app allows you to anchor them to certain GPS positions, (for example, a reminder to “buy milk” when you walk into your local supermarket).
Some of the other features included native Twitter integration, immediate camera access from the lock screen, a vastly improved Safari browser… but most importantly, the Apple Newsstand.

In the keynote presentation, they explained how magazine readers would be able to locate and purchase their newspaper and magazines from a central newsstand, see new issues from outside the app and have them save offline when they become available.

What they didn’t explain was how publishers can make this possible and how this new functionality can be enabled.

Shortly after the Keynote, they released the Beta version of iOS 5 to developers (at around 23:30 GMT) the staff at Stonewash DD&AG were immediately on the case to learn more about the newsstand to understand how our clients and other publishers might be able to take advantage of the new features made available by Apple.

WHAT IS THE NEWSSTAND?

The newsstand is a central place, where iOS users can access their magazines and newspapers. Unlike iBooks, where book publishers supply “.epub” or similar documents, Newsstand publishers will have to create an iOS application (or adapt their existing app). Think of it like a cross between the shelf seen in the iBooks application and applications folders on the home screen.

To make use of the new features, publishers must invoke the newly added “Newsstand Kit framework”. From what we have been able to understand, some simple settings will help an iPhone or iPad recognise that the app as a magazine or newspaper that belongs in the Newsstand. At this point, instead of placing an icon on the home screen (as other applications currently do) the application will be installed in the Newsstand, the cover of the latest edition will be used as the large-format icon, instead of the small, square icons we currently see in use.

“The outcome is that users will be able to access the latest copy of the magazine at their convenience and in most cases the issue will appear on your reader’s device, saved offline, without them having to action anything manually.”

Making your magazine function efficiently on the Newsstand will require your application and your web servers to interact with one another. When a new edition is available your server will need to send a push message to your reader’s device. This message lets their device know that there is a new issue available and instructs the application to begin downloading the files immediately, these new issue alerts are limited to one per day.

The outcome is that users will be able to access the latest copy of the magazine at their convenience and in most cases the issue will appear on your reader’s device, saved offline, without them having to action anything manually.

The latest cover will already be visible from the device’s home screen and the Newsstand “shelf”. A counter and update message will help notify the user that there is a new issue ready.

HOW CAN THIS HELP YOUR MAGAZINE?

There are a number of potential benefits for publishers who may or may not already be publishing their titles to the iOS platform.

Effects of the news from the WWDC conference (immediate) and the imminent release of iOS 5 this autumn include:

Peaked interest in iOS devices and the app store. Along side every Apple release we have seen a peak in application downloads. The ‘buzz’ and amount of media coverage that surrounds any new Apple product reminds current users all over the world to explore the app store, as well as generates a spike in users that are new to the iOS platform.
Peaked interest in newspapers and magazines on the iPad. The story of “Apple versus publishers” has been well covered and in a number of cases, totally misunderstood. This move by Apple will undoubtedly receive coverage from mainstream media, prompting users to search the App Store and the newly formed newsstand for “Magazines & Newspapers”.
Effects of the Newsstand once available on iOS devices include:

Although it has always been possible (and very simple) to notify users of new editions using Apple’s push messaging system, the newsstand allows users to see the latest cover directly from their home screen.
If a new issue is available to a user (for example, if their subscription is active or (we assume) if the issue is free) it is now possible to download this edition onto the user’s device without them having to action or agree to the download. When the user wants to read the new issue, it will already be saved to their device and won’t be subject to the 200-700mb download (and associated waiting time) that we are seeing in some magazines currently being released.
The “Newsstand Store” is dedicated to magazines and newspapers; publishers won’t be fighting for screen real estate against games, utilities and other applications. The increased visibility should increase the number of downloads.
IS THIS GOOD NEWS FOR PUBLISHERS?

We believe so. The fact that there are new functions and features in iOS 5 that are specifically designed to help make magazines and newspapers more functional, more attractive and easier to use show us that Apple have a genuine interest in making the iOS a useful platform for publishers.

Any apps previously released will continue to function in the same way as before, as far as we can see there are no negative changes or restrictions being put in place, just a suite of new features that benefit your applications.

HOW SOON SHOULD WE LOOK TO MAKE USE OF THESE NEW FEATURES?

As soon as possible, and for two main reasons.

Technology moves quickly, if you spent months and months deciding on whether you would like to make use of these new features, they may become outdated. Apple will undoubtedly continue to develop and improve their operating system and to avoid being behind the times you will need to move quickly.

Apple receives an unprecedented level of media exposure around product launches. iOS 5 – and the new iPhone that will almost certainly follow – will be no exception. A spike in traffic interest and activity in iOS applications has the ability to benefit your brand and its application.

We have worked with clients to help them launch applications and projects alongside the iPad, iPhone 4 and the iPad 2 and in all cases there was a noticeable spike in activity, downloads and revenue.

INTERESTING FACTS FROM THE KEYNOTE

There were some fascinating figures released by Apple in yesterday’s keynote speech. We have summarised them below:

Apple sold 25 million iPads in the first 14 months
Over 130 million books have been downloaded from the iBookstore
There are currently over 425,000 apps on the App Store
Over 90,000 of those apps have been specifically designed for the iPad
There have been over 14 billion app downloads from the App Store since it launched
Apple have paid over $2.5 billion dollars to app developers and publishers
Apple have over 225 million iTunes accounts, all with credit card information and 1-click purchasing enabled

Article from; www.stonewash.co
www.ddag.co.uk