Are you swamped with book marketing and looking for a way to find new readers? Do you feel that you spend more of your day looking at social media than writing? You aren’t alone! Writing books can be an incredible way to meet likeminded people in the writing community, but it can also feel quite isolating at times. There is so much talent around that imposter syndrome can sink it’s greedy claws into you and make you procrastinate, or doubt your journey. Now is the time to shake that off, believe in yourself and to take a good look at the balance between writing time and marketing. Can you streamline what is actually working for you and what is not?

Whether you are a new or experienced writer, self-published or traditionally published, there are ways to grow your readership and author network, through some of the most powerful of all marketing tools – word of mouth and recommendation.  In my latest book, Networking for writers, I explain how to use simple and effective networking approaches, to grow your readership and connect with other authors and book lovers.

When I published my first book, I had no idea about marketing and even the thought of the word made my legs tremble. Today, I see it as an interesting and exciting part of my day, that doesn’t eat into my writing time. What a difference a few years can make. I have been very fortunate that all of my books to date have become international bestsellers in multiple categories and I believe this is due to my network. I ran my own award winning retail and wholesale business and worked as a competition judge and mentor for many years, before I began my writing career and I had already built a strong network around me, which helped me launch a writing career, even as an unknown author. My first contemporary romance book, Babe Driven, still sits in the bestseller lists, seven years after it was first published. I attribute this to my incredible community of support, which grows daily, due to easy to learn techniques.

Networking is about being social, but it is also about structure, discipline and focus. In my book I offer insight into the tools I use to stay productive, find writing time and to have room left to step away from work and give myself space to breathe and let creativity blossom.

In Networking for writers, I talk about author branding and why it’s important, groups that help writers thrive, how to grow your social media organically and I give tips about how a few straightforward tweaks can make marketing much more affective. I mention how I learnt to host multi-author book signings, run seminars about networking and event planning, to have a strong social media following and more. These skills have given me a great foundation, not only to write fiction books about feisty entrepreneurs, but to be able to share my networking ideas with my readers, in the hope that it helps them to follow their own dreams and creative path.

Lizzie Chantree started her own business at the age of 18 and became one of Fair Play London and The Patent Office’s British Female Inventors of the Year in 2000. She discovered her love of writing fiction when her children were little and now works as a business mentor and runs a popular networking hour on social media. She writes books full of friendship and laughter, that are about women with unusual and adventurous businesses, who are far stronger than they realise. She lives with her family on the coast in Essex. Visit her website at www.lizziechantree.com.