Frost's Guide to Twitter

In the past few years twitter has entrenched itself into our everyday lives. It is how I found out Kate Middleton was to marry Prince William, and that Christopher Hitchens had died. Twitter is now how most people get their news. It is also a brilliant marketing tool. No matter what you do with your life, you can improve your career and be in contact with people from all around the world. So here is a guide to getting and keeping followers, with a few facts thrown in.

Go for quality, not quantity.

Some people may have thousands of followers, but they may be spammers or may have paid for them. (Buying followers is against twitters terms and conditions.)

Try to not get upset when people unfollow you

It is usually not personal. Maybe you retweet too much, maybe they are just following too many people. It has nothing to do with you as a person. Just unfollow them back, unless they are incredibly interesting.

Add your photo and professional details
to twitter. People are more likely to follow you if they know a bit about you.Brevity is the soul of wit and even more important on Twitter. You only have 140 characters to get your point across. It is a good skill to have.

Twitter has more than 100 million global active users according to Twitter CEO Dick Costolo

Think of all of those people you can be connected too! The internet has made the world more democratic, and twitter has played it’s part in that.

Hash tags

Which is this: # (to get a hash tag on a Mac Alt + 3 = #) This creates, in twitters words, a ‘global conversation’ that everyone can follow.

Put a follow button on your blog or website

Remember, you can only direct message people who follow you, and they can only do the same if you are following them.

    • Interact with people.
    • Follow people. They might follow you back. You can follow 2,000 people initially, more if you have over 2000 followers.
    • Be worth following.
    • Have a good avatar. A picture of yourself is good.
    • Have a good bio. Keep it short and interesting.
    • Post interesting stories. Add links to articles you enjoyed reading.
    • Add yourself to directories like Wefollow.com
    • Get your friends to follow you.
    • Add your twitter to the signature in your email.
    • Don’t worry if it seems to be taking a while. You’re twitter will grow.
    • Be interesting- That is the most important thing. If you are interesting people will follow you.
    • Have a niche; tweet about a specific thing. You can grow your business and become an expert in your field.
    • Join Klout.
    • Don’t buy twitter followers. This might look good but what you want is engaged followers.
    • Don’t constantly retweet.
    • Don’t tweet all the time. If you clog up someone else’s feed then they will probably unfollow you.
    • Don’t be offensive. Have your opinion but respect other peoples.
    • Respond to people.
    • Follow other people in your field.
    • Tweet regularly. Three times a day is fine.
    • Remember that things came across differently in print. Sarcasm and humour can be taken seriously.
    • Watch out for spam. Change your password and don’t click on links from people you don’t know.
    • Be relevant.
    • Don’t try to please everyone. You have to have an opinion or you will not be interesting.

Of the 100 million global active users, half of them log in daily. “We had 30% of our monthly active users login in every day at the beginning of the year. Now it’s over 50%,” Costolo revealed.
200 million tweets a day in June 2011.
There are one million registered twitter apps. 750,000 developers
People who joined Twitter in 2011 include Nelson Mandela, Joe Biden, Zac Goldsmith, Salman Rushdie, Rupert Murdoch and the Pope.

  • Thirty-five global heads of state use Twitter
  • In 2011 Twitter had 65 million Tweets a day. They have over 200 million Tweets per day.
  • Twitter accounts are rarely hacked but Twitter advises the following for security of your account;
  • Use a strong password with at least 10 characters and a combination of letters, numbers and other characters for your Twitter account. And use a unique password for each website you use (email, banking, etc.); that way, if one account gets compromised, the rest are safe. A personal email account that’s compromised is the second most likely way an intruder gains access to Twitter accounts.
  • Use HTTPS for improved security on Twitter.
  • We recommend linking your phone to your Twitter account. Doing this could save your account if you lose control of your personal email and/or password. Here’s how to do it.
  • If you think your account has been compromised, visit our help page for compromised accounts to find out how to fix it quickly.
  • Twitter post regularly about safety and security at @safety.
  • Twitter CEO Dick Costolo said Twitter has 100 million global active users, of those 100 million global active users, half of them log in daily. “We had 30% of our monthly active users login in every day at the beginning of the year. Now it’s over 50%,” Costolo revealed.
  • Twitter had 200 million tweets a day in June 2011.
  • Do not unfollow people right after you follow them. Wait five days or Twitter might think you are a spammer.
  • Half of Twitter users log in every day.
  • 55% of Twitter users are mobile users.

Forty percent of Twitter users do not Tweet, or haven’t Tweeted in the past 30 days.

Frost’s Top People to Follow

Salman Rushdie

Jack of Kent

Zac Goldsmith

Mark Hillary

Alain De Botton

Frost Magazine, Obviously.

Me!

Movie Scope

Hillsborough Documentary Maker

Nancy Bishop

Rupert Murdoch

 

London Fashion Week Casting

Fashion Models of ALL Nationalities Needed for London Fashion Week Show

Fashions Finest Season 3 official off schedule London Fashion Week show will be taking place on the 18 & 19 February. FF LFW are looking for high fashion catwalk/runway models to participate during these special Olympic year shows.

Show Requirements:

· MUST be able to model for BOTH days (18 & 19 February) and will be required for two full days

· This is an UNPAID role, models will be fed, provided with pictures (by email), participate in a London Fashion Week show for international designers

· Women – minimum height is 5.8 and for men minimum height is 5.11

CASTING INFORMATION:

· Casting Date: Friday 20 January

· Casting Time: is at 7 pm sharp

· Casting Address: Sewing Room, Rag Factory, 16 Heneage Street London E1 5LJ

· Models (male & female): must wear blue or black jeans and a tight fitting white T shirt or shirt

· Female models must wear or bring high BLACK stiletto heels (no boots or wedges

· Must bring a picture that they will leave behind (it will not be returned) and they will be required to complete a form which means you must know your accurate statistics

To confirm your attendance please like our Fashions Finest Facebook page

Further Information:
Learn all about the fashion world with the Guide to Online Schools.

Kate Adjike launches scheme to help young London gang members out of crime

Kidulthood actress, model and singer Kate Adjike launches UK’s first scheme to help young London gang members out of crime through performing arts.

Gang members from across the Capital are being offered the “once-in-a-lifetime” opportunity to escape a life of crime…and appear on the Big Screen.

From today, troubled teens will be offered free lessons in singing and performance arts as part of a new charitable initiative.

They will receive 10 hour-long sessions with trained professionals where they can hone their dancing, singing and acting skills.

The most promising students will be promoted to the UK’s TV and film industry, and to theatre producers in the West End.

No qualifications are needed, but students must show a “willingness to learn and a passion for acting”.

The pioneering scheme – the first of its kind in the world – launches at Battersea-based performance arts centre, The Kate Academy, next month.

Its owner Kate Ajike hopes to help youngsters escape a life of “violence, crime and despair” by introducing them to the “beautiful arts”.

Speaking yesterday Ajike, the star of 2006 British film Kidulthood, said: “This scheme is about helping some of the most vulnerable members of our society.

“I am not for a moment condoning their behaviour, but I do understand how incredibly desperate many of these young people are.

“The vast majority do not have a way out of a life of crime, despite a genuine desire to do something with their lives.”

Ajike, a philanthropist who launched Kate Academy in 2007, added: “It is my hope that we can help a small proportion of these people – the diamonds in the rough, so to speak – and catapult them into a good, honest life in the arts.”

The scheme is open to all youngsters in London aged between 16 and 25 – including those responsible for the August riots – but only five places will be available each year.

Ajike said she hopes to help up to 500 gang members in the next few years, adding: “This is a last-chance saloon – the once-in-a-lifetime chance for gang members to escape a life of violence, drugs and street crime.”

To apply to The Kate Academy visit www.kateacademy.org.uk/apply, email hello@kateacademy.org.uk, or call 0203 4896574/ 07983 734668.

Londoner's LIfe 21 – By Phil Ryan

The big sleep is over and now we begin to take stock of the year ahead. And for Londoners the hardest thing to come to immediate terms with are the usual high price rises on the tubes, trains and buses. It now being cheaper to travel in London by car! Honestly I worked it out. 2 people in a car popping across to say Camberwell (not of course via the congestion charge zone that’s only for the super-rich and white van drivers). Not very green I’ll grant you but very nice. Comfortable and clean. You get to listen to your own music and not the tinny wasp farting noises from the headphones of the JB sports clad gimp in the hoodie glaring at his iphone from a seat saying for pregnant ladies and the elderly. In an average sized car you shouldn’t use more than a fivers worth of fuel per trip. Cheaper than two Oyster card worth of trips. Of course there are a few drawbacks to this concept. Thanks to Camden and Westminster Councils whose Chief Executive Officers are more like Afghan warlords than public servants nowadays you can’t stop easily. Not without facing the ludicrous parking charges and restrictions they so delight in inflicting on us AFTER public consultations. Where are these public consultations? We had one in Camden once about the greatest con trick of all – the dreaded Residents Permits (or a tax to use your own street every year). The Council sent out a questionnaire using hysterically loaded questions. DO YOU WANT STRANGERS FILLING YOUR STREETS AND RAPING YOUR FAMILY? Tick A or B. You know the sort of lies they use. A bit like the new green re-cycling madness. I now have SIX bins. I’m not making this up. Everyday some trucks trundle up and down my street taking away stuff. It’s getting very specific. I saw a bin by a bus stop that said only suitable for 18th century manuscript paper with a picture of Jane Austen on it for the hard of hearing.

But in an Olympic year my favourite new London game is spotting the very tenuous Olympic links everyone is using to push prices up. Of course top of the charts are those soulless parasites the London estate agents. Every borough I’ve been in recently apparently is perfect to access the Olympic stadium from according to estate agents boards and ads. Including far flung spots like Barnet, Roehampton and Ilford presumably viewing the Olympic Park by radio telescope. Of course there are those local areas directly around the stadiums who are also twinned with Helmand Province in the safety stakes which they handily fail to point out! I’ve also realised the prices going up now will presumably not fall afterwards despite the fools and suckers buying an overpriced flat to see a waste of money that only lasts a month. That’s property in London I guess. But many new terrorized folk will at least be able to shuffle around the Stratford Westfield shopping centre or take in the empty velodrome. The great legacy is getting vaguer. But the areas are certainly being built up. Mainly ‘so called ‘luxury’ apartments with names like The Point, The Wave and The Shoe Box (I made the last one up) But take a wander around Canning Town station to see the ghastly rabbit hutches being thrown up left right and centre. With ceiling heights too low for the average hobbit and walls thinner than a cream cracker these ‘architect designed’ monstrosities will presumably fill up quicker than Cheryl Cole at her next sacking. And bizarrely they all have tiny balconies allowing them to see other people on their tiny balconies. Just a sample of the new examples of the wonderful ‘design’ we can expect over the coming property developers feeding frenzy Olympic year.

And on the subject of London’s ever changing design I have to say the new layouts around Exhibition Road in South Kensington are just very surreal. Apparently it’s all based on a Dutch concept of ‘space sharing’. In plain speak it means ripping up the pavement, covering the surfaces of the roads and streets with curious red and white flat cobblestones and then letting pedestrians ‘share’ the road space with cars. It’s akin to the way that South Africans ‘share’ the coast line with Great White Sharks. I was having tea in Le Pain Quotidien amusing myself by watching baffled tourists soiling themselves as various Buses and cars apparently mounted the side streets they were walking along and chased them. Window shopping suddenly stopped being ‘charming’ instead becoming a kind of game of chicken. It’s a very nice concept. A bit like socialism. But in practice it turns a quiet stroll into a dice with death. Very exhilarating I’m sure but not great for the terminally nervous. And as for the locals do they like it. No not really I was told. But did they care? No not really. It’s a London thing.

War Horse Review

Frost has been privileged to see Steven Spielberg’s new film War Horse . Adapted from the hit West End play, which was in turn adapted from the 1982 War Horse book by Michael Morpurgo. It tells a story of a boy and his horse against the backdrop of World War I. The story also tells the little-known and often forgotten story about the horses used in World War I, most of which died.

Spielberg has made the impossible thing: a war movie that kids can enjoy. This film plays to Spielberg’s strengths, it may be a war movie but there is no blood and guts in sight. This is an epic, sprawling film with a cast of thousands. This is Spielberg at his best and is certainly one of his best films. It will take an incredibly tough person not to get caught up in this spectacular film. The acting is amazing from Peter Mullan and Benedict Cumberbatch, to the film debut of Jeremy Irvine (his only other acting experience was as a tree onstage!).

War Horse is cinematic perfection, with not a note out of place. Everything from the score to the costumes and sets are spot on. I will stop going on in case I make you sick, as long as you go and see it.

[Frost would also like to say happy birthday to the Duchess of Cambridge. The former Miss Kate Middleton was at the premiere last night, along with Steven Spielberg and Joey, the horse from the film, She turns 30 today.]

Londoner's LIfe 20 – By Phil Ryan

Ah the London January sales! This year they have an added importance in that according to figures they may be the last big spend before austerity 2012 is completely with us all and we have to start rooting through bins courtesy of George Osborne and his millionaire pals. However getting Londoners to give up conspicuous shopping is akin to getting fish to give up water so don’t hold your breath on the collapse of the high streets just yet. So after re-adjusting to the fact that the great vague days were finally over and I could leave the twilight zone days of Christmas behind me I headed into Town. My local Council have opted for the most pathetic decorations this year – basically about ten bare bulbs and some decaying green glitter from last year blu tacked to it – giving the entire high street the appearance of a walk in STD clinic with slightly less cheer. As usual for the holiday period I had lost track of which day it actually was – constantly checking my blackberry for re-assurance. Not that which day it was mattered technically. Everything shuts or opens incomprehensibly in London at this festive time especially our superb Transport network (this year I think they were trying a ‘use your legs replacement service’ approach). The surprise strikes from the unions seem eminently reasonable as they always are at this time EVERY SINGLE year without fail. Struggling by on a £40,000 plus salary with free travel must be a drag. And I do see that working on a day you don’t fancy is a bit of a pain. But didn’t they sign up for it when they started or are their working days a pick and mix job for them? Sweet huh? Usually I support unions but this lot are now officially beyond a greedy joke. Not I might add that I have any warm feelings to the bozos that allegedly run TFL (including I might add a lot of them on hundreds of thousands of pounds to run a lousy and uncoordinated service) That all said after just twenty three handy and in no way inconvenient changes by way of Cardiff I found myself at Bond Street tube.

A friend had invited me to meet for tea and somehow just to kill some time I found myself wandering through some shops on my way there. In a sale! Oh my god. House of Fraser looked like a scene from a Bosch painting. Grim faced loons squashed together like battery chickens rummaging through masses of ugly jumpers and shirts that are only in fashion during a total eclipse. Lines of ever grimly smiling staff carefully re-folding everything a matter of minutes later. The only thing missing were bare buttocked devils gouting fire from their eyes although I think I saw a few queuing up at the Calvin Klein concession. Still in shock I made the terrible decision to pop into HMV in Oxford Street where the staff had dropped all pretence at being anything but hacked off. Two wardrobes in shirts saying security kept bellowing “Don’t block the aisles it’s a safety hazard MOVE PLEASE MOVE it’s all about SAFETY” and glaringly waving their walkie talkies around like surrogate light sabres. The counters were manned by gimlet eyed dudes who at least seemed quite chilled when they took your money although they did all have a glassy rohipnol look about them. I suspect they’d been given something. But my favourites were the harassed looking shelf re-stockers. No sooner had they ripped open a box of whatever the manic punters gathered behind them were after they would hiss loudly “Please wait until we have put them onto the shelves” presumably muttering the words “you ravenous mindless scum” under their breath judging by their pained expressions. I saw a crowd six deep virtually slobbering as for some odd reason they waited patiently behind a makeshift nylon tape barrier as some Harry Potter boxed sets of DVD’s appeared. There was a surge for goodness sake. A surge. Some grinning HMV manager kept shouting only a few left. Which quite frankly just fanned the flames. But it clearly gave him a thrill. One punter was actually holding a wand and he looked to be about thirty four.

Making my escape I finally ended up in Selfridges which I think now holds the outright London award for amazingly surreal prices and stock next to Harrods. I looked at a tie which had been slashed from £300 to just £200. And then I ran my fingers over some shirts which would’ve made Stevie Wonder gag. Honestly, bright just doesn’t come close to describing their lime electric silk and leather splendour. But just who is wearing this mad stuff and where? Especially the latest in sartorial elegance the Swarofski crystal encrusted training shoes a snip at £700.00 a pair. They finally broke my wafer thin desire to stay and fight through hordes of slow moving crowds all in thrall to the great shop. Trying to make my way down the street was like taking part in some alternate universe flash mob comedy penguin shuffle. So I left. By taxi. Heading for Patisserie Valerie and some sanity. And as per usual I noted that everything I eventually bought wasn’t in the sale. Ho hum. But do Londoner’s feel the sales are a rip off. Probably. Would Londoners like all the visitors to the sales to naff off? Definitely. But do they worry themselves about such issues? No. It’s a London thing.

The Kraken Black Spiced Rum Review.

The name of this rum brings out legends of the sea. The Kraken was a sea beast of myth and legend, a connotation that suits this strong, rich and black rum. Even the bottle is a reminder of the beast, the two glass handles mimic the eyes of the Kraken.

This Spiced Caribbean Rum has a thick caramel taste, it’s a wonderfully spiced liquor which goes brilliantly with coke (Krakencoke), or in a cocktail like a Perfect Storm: The Kraken poured over ice, topped with ginger beer and accompanied with a squeezed slice of lime.

 

The Kraken is 40%. It is distilled in Trinidad & Tobago from sweet molasses. It is then mixed with 14 spices including cinnamon, ginger and clove. It takes effort and time to make, and you can tell. It’s delicious.

It is a good, strong rum. I have only drank rum once before but this has changed my mind. Next time I’m out I’m having spiced rum. Everything about The Kraken is great, from the bottle, to the ad campaign, to the wonderful taste. It taste’s great neat for those who can take it, but I’ll be having it in cocktails, a lot.

 

RRP £22.99 for a 70cl bottle available mostly everywhere and online at thedrinkshop.co.uk

 

 

Lady Gaga Tops Good Celebrities List.

Lady Gaga Tops DoSomething.org’s ‘Top 20 Celebs Gone Good’ List; Sophia Bush Named ‘Fan Favorite’, Bieber Shoots up the Rankings this Year; New Trend is Couples

DoSomething.org, one of the largest U.S. organizations that helps teens take action on causes they care about, it released its fourth annual ‘Top 20 Celebs Gone Good’ list.

Lady Gaga continues her reign as the star who uses her celebrity to do the most good. Known for her support of gay rights, AIDS, and poverty, she focused primarily this year on bullying, even taking her thoughts to the White House in December. She also announced the creation of her own charity, the Born this Way Foundation, which aims to empower youth and lead them to a brave new society where each individual is accepted and loved as the person they were born to be.

Making a meteoric rise to number two this year is Justin Bieber , up from number 10 last year. His fast rise is due to his prolific work with Pencils of Promise, an organization that builds schools in Laos and Guatemala. Justin is also a consistent supporter of Make-A-Wish, raised funds for charity with his fragrance and holiday album, and recently distributed $100,000 to Whitney Elementary School in Las Vegas.

“There are some interesting trends from this year’s list,” says Aria Finger, COO of DoSomething.org. “It’s dominated by young celebrities and we also see so many couples. Last year the list had its first power couple, Ashton and Demi who have now broken up, and this year there are a total of four couples. Doing good is definitely fun in groups.”

For the first time ever, DoSomething.org’s panel of social media and mobile experts incorporated Facebook voting to help them determine the impact of celebrities reaching an audience with their cause. The criteria stipulated giving money wasn’t enough to count as creating impact; instead, a celebrity needed to take an action others could emulate, like writing articles, building houses, or founding an organization. Facebook fans voted Sophia Bush as the first ‘Fan Favorite.’

The 2011 ‘Top 20 Celebs Gone Good’ list:

1. Lady Gaga
2. Justin Bieber
3. George Clooney
4. Will & Jada Pinkett Smith
5. Leonardo DiCaprio
6. Matt Damon
7. Ellen DeGeneres
8. Brad Pitt & Angelina Jolie
9. Dwight Howard
10. Demi Lovato
11. Shakira
12. Ashton Kutcher & Demi Moore
13. will.i.am
14. Blake Shelton & Miranda Lambert
15. Nick Cannon
16. Lea Michele
17. Daniel Radcliffe
18. Miley Cyrus
19. Coldplay
20. Taylor Swift

“There are a handful of other celebrities who just missed the cut-off this year,” notes Finger. “We look forward to seeing what they will do in 2012.” Current speculations and predictions from DoSomething.org include:

* Will Jay-Z and Beyonce, Rihanna, and Justin Timberlake each use their massive popularity and talent for social change next year?
* How will Zoey Dechanel use her new star power for good?
* We suspect Bieber’s good heart will rub-off on Selena Gomez and catapult her to the list next year.
* With Tim Tebow being the most talked about athlete of 2011, we’re excited to see how he uses his celebrity for good in the coming year.

To determine the rankings, DoSomething.org used its research team and an expert panel, who focused on three elements: popularity, influence, and impact. The first two were calculated using each celebrity’s number of Twitter followers and Facebook likes, as well as their IMDB Pro Scores, Billboard Social 50 ranking, and number of ChaCha inquiries.

For full list and celebrities’ individual charitable impact, visit: Celebrities doing good.