M&S To Launch Childrenswear Pop-up ‘Kids Shwop Boutique’ For Oxfam

clothesMarks & Spencer to open first-ever charity Kids Shwop Boutique at Marble Arch store

Shwop Boutique to sell the best childrenswear items donated to Shwopping campaign
A host of celebrities including Joanna Lumley, Abbey Clancy, Rochelle Humes, Peaches Geldof, Alex Gerrad and Zoe Ball have donated items that will be sold
All money raised go to charity partner Oxfam as part of their Mother Appeal initiative
Over 1,000 shwopped childrenswear clothing will be on sale over three days

Marks & Spencer (M&S) is set to open its first-ever childrenswear pop-up store when a three-day Kids Shwop Boutique opens to the public this March in aid of Oxfam’s Mother Appeal.

Open from Thursday 6th – Saturday 8th March at the retailer’s Marble Arch store, the one-off secondhand store will sell the best childrenswear items donated to M&S and Oxfam’s sustainable fashion initiative, Shwopping by the UK public and a host of celebrity donations.

All proceeds raised from the Kids Shwop Boutique will go towards Oxfam’s Mother Appeal campaign – which is being supported by M&S – that aims to raise £10 million for projects that help mothers around the world lift themselves and their families out of poverty for good.

Shwoppers will be able to pick up once loved childrenswear items from Britain’s top style icons and celebrity mums including Abbey Clancy, Peaches Geldof, Alex Gerrard, Zoe Ball, Rochelle Humes, Sarah Story, Mel Giedroyc and Shwopping ambassador Joanna Lumley. And, thanks to the UK government, every pound raised for the appeal will be doubled. *

Each celebrity-donated item will include personal words of wisdom stitched into the fabric of the item allowing advice to be passed onto the new owner.

Entry to the Kids Shwop Boutique is free, but visitors will have to shwop – hand over an unwanted item of kids clothing, using old or unused clothes as their ticket to the exclusive sale.

M&S has asked the public to donate childrenswear items to support the Oxfam campaign through its joint Love, Mum initiative. All other items of clothing donated will also go towards the appeal.

The public can show their support by Shwopping items in any M&S store add their words of wisdom on social media mentioning @shwopping and the hashtag #LoveMum.

M&S and Oxfam’s Shwopping collaboration urges shoppers to donate – or ‘shwop’ – an unwanted item of clothing that will go on to be re-sold, re-used or recycled by Oxfam, cutting waste while raising much-needed funds for the charity.

Since its launch in April 2012, Oxfam has received 6.9 million items of clothing thanks to Shwopping, worth £4.5 million for the charity. All money raised by Shwopping is used to support Oxfam’s projects around the world working to alleviate poverty.

Shwop Boutique

Where: Marks & Spencer, Marble Arch, 458 Oxford Street. London. W1C 1AP
When: The Kids Shwop Boutique is open from 10am – 9pm on Thursday 6th March and 8am – 9pm on Friday 7th and Saturday 8h March 2014
Entry: Free with a shwopped item of clothing

For more information on Marks & Spencer and Oxfam’s Kids Shwop Boutique visit www.marksandspencer.com.

 

X Factor’s Louis Walsh Joins Humane Society International Campaign To End Animal Testing

X Factor’s Louis Walsh Joins Humane Society International Campaign To End Animal Testing for Cosmetics

Star adds name to charity’s 142,000-strong petition

X Factor judge and music manager Louis Walsh is the latest celebrity to speak out against testing cosmetics on animals as part of Humane Society International’s star-studded CrueltyFree2013 campaign.

Louis joins stars such as Leona Lewis, Sir Roger Moore, Ke$ha, Ricky Gervais, Melanie C, Dame Judi Dench and Mary McCartney in signing HSI’s petition to ban the sale of animal-tested cosmetics in Europe. More than 142,000 consumers have also signed the petition. With a ban in place, any cosmetics tested on animals after 2013 would be banned from EU shop shelves.

Louis Walsh said:

“Animal testing is the ugly face of the beauty industry and I want it to stop, now! Animals deserve our respect and compassion, and as they can’t speak up for themselves I’m speaking up for them by signing Humane Society International’s CrueltyFree2013 petition for an end to animal-tested cosmetics. Let’s take the cruelty out of beauty.”

Animal testing for cosmetics is banned across the UK and European Union, but ingredients can still be tested on animals in other countries such as Brazil, China, Canada and the United States and then sold in EU shops. Animals can have chemicals forced down their throat, dripped in their eyes and applied to their skin. Sometimes pregnant females and their unborn babies are exposed to cosmetic chemicals.

A ban on selling these animal-tested cosmetics is due to come into force in March 2013 and would act as a major financial incentive for companies to kick their animal testing habit. However, the European Commission is now considering a proposal that would give cosmetic companies a loophole to continue profiting from animal suffering.

Troy Seidle, director of research & toxicology for HSI/Europe, said:

“It is shameful that in laboratories around the world animals are still suffering to produce new lipsticks and face creams sold in Europe’s shops. So we’re delighted that Louis Walsh has joined Humane Society International in calling for an end to the cruelty. Caring consumers have waited long enough, they want shop shelves to be cruelty-free by 2013 so it’s time for EU policy-makers to honour their pledge.”

HSI supports the international Leaping Bunny cruelty-free standard. Companies that carry the Leaping Bunny logo are subject to independent audits to guarantee no animal testing, and include Urban Decay, Montagne Jeunesse, Marks & Spencer, Sainsbury’s and the Co-operative. To shop cruelty-free, download our Leaping Bunny Compassionate Shopping Guide<http://www.leapingbunny.org/images/globalguide.pdf>.

To join Louis and sign the CrueltyFree2013 petition, go to