American Pop Culture & Fast Food Fashion Leaves Brits Hungry For More

Have a crazing for some fast food? Well, what about some fast fashion: The fash pack’s tastes for food-inspired fashion, sees a super-size demand for delicious designs on eBay

Since Andy Warhol transformed a Campbell’s Soup can and boxes of Brillo soap pads into Pop Art in the 1960s, artists and fashion designers alike, have looked to everyday domestic products and beloved food brands for inspiration. This season has seen an explosion of Brits favourite ‘food on the move’ brands translated into must-have clothing and accessories, like never before.

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From Rita Ora modelling the McDonald’s ‘Golden Arches’ around London, to Vanessa Hudgens gracing the cover of super cool US magazine NYLON, swathed in Coca-Cola sequins, us Brits can’t get enough of all things kitsch and delicious – with sales of similar women’s apparel rising on eBay.co.uk 119%* over the summer months.

Most recently model and red carpet regular Cara Delevingne was seen taking the trend to another level. Whilst journeying home from her wild birthday celebrations she was snapped wearing an outfit inspired by what’s inside your fast food wrappers and rocking a pepperoni pizza patterned onesie. Across the pond, Katy Perry was spotted the week before wearing a similar all-in-one to The Philadelphia Museum of Art.

 

So where did this tasty trend begin?

 

British designer Ashish sent models down the runway for Spring Summer ’14 drenched in Coca-Cola t-shirts and vests, emblazoned with the brand’s unforgettable logo in his signature sequins. Not forgetting his UK roots, looks were complete with sequin shopping bags reminiscent of designs by superbrands ‘Tesco’ and ‘M&S’.

Autumn Winter ‘14 saw Moschino Creative Director, Jeremy Scott, showcase the chicest of McDonald’s uniforms, perfectly paired with ‘french fries’ iPhone cases and handbags, sparking a craze on eBay.co.uk with over 50** types of fast food phone cases available to buy instantly. Not just for ‘McFashion’ fans, Scott also created show-stopping silk dresses with prints taken from beloved food products including: Fruit Loops cereal, Hershey chocolate and Cheetos chips.

Whilst over in Paris, Lagerfeld’s Chanel runway was converted into a high-end luxury supermarket, with grocery aisles constructed in the iconic Grand Palais. Models including new face Kendall Jenner, Cara Delevingne and pal Rihanna, shopped the aisles with Chanel wire baskets and trolleys, and sported a range of tongue in cheek grocery ‘accessories’, from Chanel egg tray clutches to Chanel milk carton shoulder bags.

 

 

Gwyneth Paltrow chooses crack over canned food

Gwyneth Paltrow chooses crack over canned food

Gwyneth Paltrow would rather “smoke crack” than eat unhealthy food.

The 38-year-old actress is well known for her unusual dietary habits, previously being on the extremely strict macrobiotic eating plans, she revealed she was not a fan of tinned snacks.

She said: “I’d rather smoke crack than eat cheese from a can.”

The ‘Iron Man’ star – who has her own cook book ‘My Father’s Daughter…’ – also revealed she wouldn’t take her kids to fast food restaurant McDonalds, but may find it difficult if they knew about the toys that come with some meals.

Gwyneth – who has two children, daughter Apple, seven, and son Moses, five, with her husband, Coldplay singer Chris Martin – added: “I take them to Pizza Express because I think that’s much healthier. Don’t tell them there are toys!”

However, not all of her habits are so positive, and she admits drinking wine is a favourite past time of hers.

She added: “I drink wine constantly while I’m cooking. Wine, either colour.”

Despite not being a fan of calorific treats from a can, Gwyneth has previously revealed she loves “well-made” cheese, and prefers it to chocolate.

She said: “OK, it may not be the healthiest of indulgences, but cheese, really beautiful, well-made cheese, has to be one of the best things on the planet. Give me a slice of Camembert over chocolate cake any day.”

The Fat of the Land {Carl Packman}

There is a simple reason why I predict the two taser shots received by Raoul Moat on the morning of 10 July had nothing to do with his eventual death. Not because disruptions to ones nervous system couldn’t release a spasm that would set off a trigger to an unfortunate whose gun happened to be pointed at his own head. No (although I’m sure you can find these conspiracies on Moat’s popular facebook fan page). Rather, a bit of shock therapy could shake a bit of sense into the bugger.

Subsequently, I would like to prescribe a bit of shock therapy to our health minister Andrew Lansley if he expects fatty food producers to take it upon themselves to cut salt, sugar and spice (and everything that’s nice) out of the nations food, now that the regulators are out.

With no regulation, why wouldn’t Dave Osler be right to say:

Anti-obesity campaigning in Britain will soon be brought to you courtesy of Bombay Bad Boy-flavour Pot Noodles, Snickers, Golden Wonder and Fanta. Or at least it will be, if Andrew Lansley gets his way.”

Lansley recently told food manufacturers that if they were to be nutritionally responsible then they could be spared regulation. The next week it is revealed that the Food Standards Agency is to be abolished.

This has been met with calls that government has “caved in to big business”. Either that or food manufacturers, in a week, suitably impressed Lansley that they would be culinary ethical (to coin a phrase). Although Labour health spokesman, and leadership candidate, Andy Burnham, probably hit the nail on the head when he said that: “It does raise the question whether the health secretary wants to protect the public health or promote food companies.”

The same food companies that Professor Terence Stephenson, president of the Royal College of Paediatrics and Child Health, among many other leading doctors, asked Lansley and the government to stop giving a platform to by allowing them to advertise their products during sports events, shortly after Lansley announced that manufacturers of crisps and confectionery could play a central role in the Change4Life campaign.

One of the main beneficiaries of austerity, be that the killing off of the FSA or for customer popularity, is bad foodies. McDonalds, it was reported in 2008, defied the credit crunch by recruiting 4,000 people to fill ‘McJobs’.

KFC, also back in 2008, according to one report, enjoys “strong growth as Britons are drawn towards cheaper eat-out deals in the face of the recession.”

There were gasps of horror when George Osborne announced OBR predictions of 2m more private sector jobs within five years(although how much of this should be taken at face value is questionable, with the early departure of Sir Alan Budd, whose parting gift was to say the Treasury needs more outside regulation – and he should know). The McJob could be the future; which means less unionisation, less workers rights, and an almost robotic allegiance to the French fry.

There has been one overall winner of this period of negative economic growth, and that is bad food. Unhealthy people die, so why wouldn’t our government want to cosy up to the winners. Lets just hope the public isn’t reminded that Andrew Lansley is being bankrolled by some dreaded private health firm now… (whoops).