YMC x Men’s Health x Liberty Party: Samuel L Jackson Attends

MENS HEALTH x YMC x LIBERTY

 

WHAT:          Fashion label YMC celebrated the launch of their AW14 collection at London Collections: Men’s with an exclusive after party at Liberty Menswear with Men’s Health Magazine.

The evening featured special guest performances from Telegram and DJ sets from The Horror’ Rhys Webb and Martin Green

 

WHERE:        Liberty Menswear, Regent St, London

 

WHEN:          Tuesday 7th Jan 2014, 7.30- 11pm

 

Following the success of last season, Men’s Health and Liberty teamed up for the second consecutive season at LC:M, this season with YMC, who celebrated their AW14 show in the menswear basement of Liberty in central London.

Guests enjoyed canapés by Gaucho and drinks from the Milk & Honey bar which included cucumber infused Gordon’s gin and tonics, Reyka Vodka Moscow Mules and pale ale and larger from the Meantime Brewing Company.

 

Performances included a set from Telegram and DJs sets from The Horrors’ Rhys Webb and Martyn Green.

 

WHO:

 

Tinie Tempah Harold Tillman
David Gandy Dylan Jones
Samuel L Jackson Bonnie Wright
Wretch 32 Telegram
The Horrors Princess Julia
Louis Smith  
Eliza Doolittle  
   

 

image002image001 image003 image065 image006 image005 image008 image007 image009 image010

Men’s Fitness deputy editor builds the body of an elite athlete in just 12 weeks

As the world’s greatest athletes are winning gold to compete in the biggest sports spectacle on the planet, it’s easy to think that getting the body of an elite Olympian requires being blessed with great genes and dedicating every waking hour to exhausting training and sticking to super-strict diets.

But you’d be wrong. Men’s Fitness magazine, the UK’s best-selling fitness title, has proved that it practices what it preaches by putting one of its writers on the cover of the magazine following a 12-week body transformation challenge that saw him change his physique from an out-of-shape journalist into one that wouldn’t be out of place in the Olympic Village.

In the September issue, on shelves now, the magazine’s deputy editor Joe Warner proves smart training and sensible eating it all it takes to completely change the way you look in as little as 12 weeks.

Training for just one hour four times per week, Joe lost 8kg of fat – the equivalent to 16 large packets of butter – while building 10kg of lean muscle mass to build a body worthy of gracing the cover of Men’s Fitness magazine.

‘After turning 30 I decided to see whether I could get into the best shape I have ever been in,’ says Joe Warner. ‘I am just an average guy with a busy 9-to-5 desk job but I wanted to discover for myself how far I could push myself to achieve the “elite athlete” physique I’ve always wanted. By training right and eating well I burned off my belly and built a proper six-pack. If I can do it, anyone can.’

‘Joe has proved that training hard and eating healthily is all you need to do to transform your body into one that can grace the cover of the UK’s best-selling fitness magazine,’ said Nick Mitchell, founder of Ultimate Performance Fitness who oversaw Joe’s 12-week challenge. ‘A smart training plan, executed with 100% effort, really is the best, and most effective, way to build the body you’ve always wanted.’

So, why DON'T Men Go To The Doctor?

Insureblue supports the Blue Ribbon Foundation

1 in 5 men have not seen a doctor in the last 3 years – 2% have never seen one
Two thirds of men have family history of cancer, stroke, heart disease – but more than half have not had basic healthcare checks in last year
Only 65% of men would definitely consult a doctor if experiencing chest pain

A new survey about men’s attitude to healthcare reveals that men are reluctant to consult with healthcare professionals – despite two thirds of those surveyed having significant medical family histories more than one in five men (21%) have not visited a GP, or healthcare professional in the last 12 months – and 2% admit they have never seen one.

The survey was undertaken by insureblue.co.uk which today launches its fundraising support for the new Blue Ribbon Foundation. Insureblue will donate £10 for every bike, home and car insurance policy sold on its web site to the Blue Ribbon Foundation which has been created to raise awareness about male cancers and male health issues. £1 for every travel insurance policy sold will also be donated.

insurepink.co.uk, the sister site to insureblue, raises over £1,000 a week for the Pink Ribbon Foundation charity which supports breast cancer charities funding research, specialist equipment and nurses.

The survey asked 1,000 men aged over 18 (73% were aged over 45) about their views on health and their attitude to seeing healthcare professionals and undergoing basic health checks – measuring weight, blood pressure, diabetes and cholesterol. Overall only 14% admitted to being happy to see a doctor if needed whilst a third revealed that they will only go to the doctors if their partners encourage them, or they really have to. Survey results below – disease incident rates etc in notes to editor.

Andy Kirton, business development director, insureblue: “We are proud to be able to support the work of the Blue Ribbon Foundation and believe it will be a tremendous success based on the public support that has been shown for insurepink. Insurance products are pretty generic and it is fantastic that just by the simple act of buying competitively priced insurance through us, ordinary people are doing extraordinary things. With insurepink and the Pink Ribbon Foundation we have helped over 68 breast cancer charities in the last year. We hope that the public will continue to show their support for men, male cancers and men’s health issues by supporting insureblue and in turn, the work of the Blue Ribbon Foundation.”

Jonathan Prince, chair of trustees, Blue Ribbon Foundation: “I am delighted that in these difficult financial times that insureblue will enable many individuals to donate whilst getting a fair insurance deal. Us men need to do more to look after ourselves. I speak to many women and who are more concerned about their partners. These donations will enable us to change men’s attitudes to their overall health.

Mr Krishna Sethia, Medical Director and Consultant Urologist at the Norfolk and Norwich University Hospital: “I welcome any positive move that will make men more aware of health issues relating to themselves. Men are often too embarrassed to discuss their symptoms but they need to, as early diagnosis can make a significant difference to their chances of successful treatment.

“I support the efforts of the Blue Ribbon Foundation in getting men to talk more openly about their health and I wish the foundation every success.”

Survey results
42% of men believed their health to be good or very good.
21% believed they were the right weight for their height
9% had never weighed themselves.
41% acknowledged that they had weight issues – 21% admitted to being at least a stone overweight, whilst 22% admitted to being overweight or obese.

Nearly half (44%) had not had their blood pressure checked in the last year. Of those who had had it checked over a third (35%) had discovered some issue with 26% needing additional monitoring and 9% further investigations.

More than half had not had their cholesterol checked in the last year (58%).
30% had never had their cholesterol checked.
41% had never been tested for diabetes, yet only 36% would definitely see a doctor if they suffered from increased urination – one of the symptoms of diabetes.

66% of men had parents or grandparents who had suffered from cancer, stroke or heart disease, yet when asked about whether they would consult a doctor if they experienced some of the common symptoms of these diseases, the results were shocking:

6% would never consult a doctor if they experienced chest pain, 26% profuse sweating, 9% blood in urine/semen, 14% blurred vision and 9% breathlessness.

Only 65% would definitely consult a doctor for chest pain, 25% profuse sweating, 82% blood in urine/semen, 48% blurred vision, 55% breathlessness.

Top conditions for definitely visiting a doctor
1. Blood in urine/semen – 82%
2. Chest pain – 65%
3. Breathlessness – 55%
4. Blurred vision – 48%
5. Increased urination – 36%

And what percentage never would visit a doctor:

1. Weight gain – 59%
2. Low libido – 40%
3. Profuse sweating – 24%
4. Blurred vision – 12%
5. Breathlessness – 9%

For a motor, bike, travel or home insurance quote to support the Blue Ribbon Foundation visit insureblue.co.uk