May 24
I don’t know if it’s just me, but as a writer I’ve become so locked into digital marketing that asking me to promote something tangible and local leaves me scratching my head. Although Chindi Authors were always going to run a series of events at this summer’s Festival of Chichester I hadn’t really envisaged joining …
May 10
Jane Cable on Bookbub and other promotions Another You has been on promotion again; partly thanks to Endeavour Press and partly off my own bat. When I heard the price would be dropped to 99p/99c for a good chunk of April in readiness for a Bookbub promotion I thought it would be worthwhile experimenting a …
Mar 22
What is your book-related job or business? I am a freelance book publicist carrying out PR campaigns for authors and publishers. I try to obtain reviews, articles and interviews about my clients’ books in newspapers and magazines – and on the internet, the radio or television. This type of publicity can help boost book sales as …
Nov 09
BEST ENDEAVOURS Jane Cable’s blog about what happens once that digital publishing deal is in the bag continues. BEST LAID PLANS 2 Way back when, about a hundred or so years ago, I used to work in PR. Great fun it was, except when I had to pick up the phone to some unsuspecting …
Jun 06
A lot has been said about the video of Bowe Bergdahl’s father praising Allah at the White House. Frankly, most of it is wrong. Obama was not smiling. Anyone who knows body language and looks at the video will see that, actually, that was a grimace. President was also obviously angry, he knew how much …
Nov 04
Jane Ellison-Bates of Manifest Marketing outlines the difference between PR and advertising – and why that matters We all make assumptions that certain aspects of our businesses are as clear to others as they are to us. Whatever trade you are in it’s probably the same; there are some areas of knowledge which are so …
Sep 10
One of Frost’s favourite people and all-round inspirational person, Lynne Franks, author, entrepreneur and women’s empowerment champion, is launching a brand-new series of signature retreats for women at her beautiful home in Deia, Mallorca. BLOOM Retreats offer unique creative and wellbeing experiences in a deeply relaxing atmosphere surrounded by the exquisite local, natural beauty …
Dec 06
When I interviewed Vanessa Bailey and Richard Perryman about their new film, Three Days, we had so much fun and laughed so hard. Vanessa has co-written and is starring in the age gap romance alongside Richard who is fresh out of drama school. Vanessa is beautiful and talented but doesn’t seem to know it, as …
