Business of Books: So Much to Give – Part 2: Jane Cable on how individual authors help charities

Business of Books: So Much to Give – Part 2

Jane Cable on how individual authors help charities

Two weeks ago I wrote about how groups of authors help charities so now I’m going to turn my attention to the valuable input that individual writers can have, both in terms of time and money.

 

Although many authors band together to organise events others go it alone, using all their creativity to make it work. Historical novelist Victoria Cornwall helped her husband to raise funds for the local Cornish branch of Mind by running a slot car racing competition at a vintage vehicle show. To help attract families to the stand she gave away chocolates and bookmarks promoting her debut novel with Choclit. Did it help with book sales? “In truth, I have no idea,” she admits. “But we were raising money for a charity which supports adults with mental health problems so promoting my novel took a back seat.”

 

There are writers who donate all or part of their royalties to causes related to their books or close to their hearts. With the author only receiving a small slice of the price paid by the reader anyway, even amounts which sound quite small – like 10% or £1 a copy – are actually pretty generous gifts. Examples where the book fits the charity are Cassandra Grafton supporting the Jane Austen Literacy Foundation through her latest Austen inspired novel, and TV producer turned satirist Gloria Grayson donating to Mutts With Friends Dog Rescue because a dog is the star of her newly released book.

 

Indie author Emily Williams is so passionate about helping horse charities she is actually writing a young adult novel specifically to raise money. It’s an ambitious project and very much a work in progress, but she’s determined to succeed, even perfecting the art of making origami horses to feature on the cover.

 

Other writers give their time to mentor (psychological drama writer Amanda Reynolds volunteers for The WoMentoring Project) or give motivational talks; former soldier, police officer and crime writer Matt Johnson helps other veterans in this way and is a great example that with the right treatment PTSD can be controlled and overcome. Author and media doctor Carol Cooper will blog to support charities and waive her fees for articles to support good causes. For writers – and for many charities, time is as precious as cold, hard cash.

 

I would wager that most writers do something, however modest. Val Portelli (who writes as Voinks), typically plays down her own contributions: “The only things I’ve done are donate copies of my books as a prize for a fund raising campaign to keep a library open, send copies to a book shop struggling for stock after a devastating area flood, and donate some copies to an old people’s home where a friend worked as a carer.” That really doesn’t sound too much like ‘only’ to me.

 

But for some, the urge to help takes over their lives. Claire Louise Brown’s latest book has Inspired her to set up a charity to build a recuperation centre for veterans. “It’s early stages but hopefully one day what is in the book will be real and helping people every day,” she explains. Freelance writer and teacher Anne Hamilton made that dream real after she visited Bangladesh working for an NGO and wrote a travel memoir about it. This was the starting point for her involvement with Bhola’s Children, a charity which provides a home and school for orphaned and disabled children. She is a trustee and visits Bangladesh regularly. Find out more about the charity here: http://www.bholaschildren.org/.

 

 

 

Selina Siak Chin Yoke On Becoming a Writer

I began writing out of desperation and a cherished dream. While recovering from breast cancer, I went into a chemo-induced depression without realising it. I had no idea what was wrong, only that the ground beneath me seemed to have collapsed. Months passed. When I still found no equilibrium, I went to see a counsellor at the cancer charity, MacMillan, who suggested a bout of creative writing.

Not long afterward, I recalled a dream I’d once had – of writing a novel loosely inspired by my great-grandmother who I had never met. Stories were re-hashed endlessly in my family about this formidable woman who, despite being uneducated, started a business at a time when few women in Malaya did so. She always seemed larger than life – a true role model in a profoundly patriarchal culture.

I began my writing project by doing research. I knew that what I wanted to write was a novel based on real historical events, possibly even on events which my own family had experienced.

Armed with the detailed outline of a story, I planned a trip to Malaysia. I pored through newspapers in the National Archives and interviewed anyone who would talk to me about the old days. Some who gave their time were family members: aunts, uncles and cousins, but a few were people I barely knew. Amazingly, I came across people who had actually met my great-grandmother. Their anecdotes provided a wonderful tapestry which fuelled my imagination further.

Spurred on by Malaysia’s heat and its panoply of aromas, sounds and colour, I began writing the first draft of The Woman Who Breathed Two Worlds, my first novel. The story follows the life of a mixed-race woman during a time of rapid change in Malaya. It is a complex and rich story about cultural identity, set in my hometown, Ipoh. As I described the modernisation of the town and how the protagonist tries to retain her cultural traditions in her rapidly Westernising world, I realised I was telling not only her story but the story of her country, Malaya.

In this way, the Malayan Series was born. My new novel, When the Future Comes Too Soon, follows on from the first book, but the two can be read independently and are very different. In this second novel Malaya is at war. There is a new protagonist, Mei Foong (the daughter-in-law of the heroine in the first book), who is thrown into a world gone mad. Somehow, she must find ways to keep her family alive. How she goes about this and what happens to her and her family lie at the emotional heart of the novel.

Their story is as much about betrayal, in its many forms, as it is about survival and love and what courage means. Sometimes, it takes extreme circumstances for people to discover what they’re made of. This is the case for Mei Foong, who finds her inner steel through war and suffering.

Selina Siak Chin Yoke’s When the Future Comes Too Soon is published byhen the Future Comes Too Soon and out now

 

 

The Business of Books: Jane Cable talks to Choclit author and Romaniac Laura E James

THE BUSINESS OF BOOKS: Connect, engage – and write!

Jane Cable talks to Choclit author and Romaniac Laura E James

1: How much of your working life does the business of books take up?

I like to start the day by clearing my emails and writing my guest posts, updating the accounts, attending to social media – connecting with readers and writers, sharing book-related news, creating adverts – before settling into working on the manuscript, be that research, writing or editing. Quite often time will run away from me, so I’m attempting to stick to a plan of sorting out on what I loosely term admin, until 11:00, leaving the rest of the day for writing, which is anything from one to seven hours. It’s not an exact answer to the question because my working day depends on my health. I have autoimmune conditions, which can dictate my hours.

2: What’s your business model to earn a living from writing?

It’s only recently I’ve converted my way of thinking to writing as a business, so I’m learning and in the process of developing the business model. I write character and issue driven relationship novels, I engage on social media, run workshops and present talks to groups interested in writing and/or my books, take part in interviews, and network when possible. In its simplest form: keep writing, keep engaging, and keep building my readership.

3: What do you write and what do you consider to be your major successes?

I write commercial fiction, often centred on family relationships, with issues and moral dilemmas sending my characters down dark paths. There are strong elements of romance, so I will always guide my characters and my readers towards a happy or hopeful ending. I’m a Jodi Picoult fan and reading her books has had a major influence on what and possibly, how I write.

My first major success was being shortlisted for a short story competition run by Choc Lit (publisher), which resulted in my entry achieving the runner-up position. I repeated this with their second short story competition, and went on to have my debut, TRUTH OR DARE?, published with them.

FOLLOW ME FOLLOW YOU, my second book, was my first to go into paperback, large print, and audio, and the moment I received my author copies is one I cherish. In January 2017, the book was chosen by Apple to be the free iBook of the Week, and it hit the number one spot – my first number one. I was on a writing retreat with friends at the time. Celebrations were had.

My latest novel, WHAT DOESN’T KILL YOU, spearheaded a new imprint – Dark Choc Lit. I feel privileged to have had that opportunity and love that an imprint is in place for darker, harder hitting novels. This is the first of my novels to be sold through WH Smith, in the Travel shops, which is a dream come true.

The Romaniacs, an online blogging group of eight writers, formed in 2011, has to be one of my favourite successes, but it’s not my success, it’s our success. The support and friendship is phenomenal, as is the output – seven out of eight are published/to be published, and/or with agents. In 2015, we won the inaugural RNA Industry Media Stars Award for our work in promoting the romance writing industry. But the real success is how eight people, who met through the Festival of Romance and the Romantic Novelists’ Association’s New Writers’ Scheme, have formed solid friendships for life.

4: Tell me about your latest project.

I’m working on two projects – a mother-daughter relationship story, which has been planned, researched and mapped out on one of my white boards, but is hovering in the background, maturing, and a novel about rebuilding one’s life from the ground floor up, following an emotionally abusive relationship.

Laura E James writes romance without the soft edges.
For further information, go to: www.lauraejames.co.uk or www.theromaniacs.co.uk

 

 

Business Of Books: Jane Cable talks to publishing polymath, Liz Barnsley


BUSINESS OF BOOKS: LOVING BOOKS, LIVING BOOKS

Jane Cable talks to publishing polymath, Liz Barnsley

What is your book related job or business?

First of all I’m a reader and reviewer with my own website, Liz Loves Books  – all done for the love of it. On the professional side I work freelance as a submission reader for Orenda books and now as an Editor and Publicity Manager for Lisa Hall at Manatee, our new digital publishing venture. I also take on individual editing, first draft critique and proof reading amongst other things. I also have a “day job” which I’m loathe to give up as I love that too – so all in all it is a busy bookish life and a busy life life! Going into this venture with Lisa was a no brainer for me however – she is an incredible writer and a voracious reader and she knows what a good book looks like and how to get it out there. Who wouldn’t want to be part of that?

 

What is the most rewarding part of it?

Definitely the most rewarding part is seeing the book complete and published and finding a readership – every little that I do to help that happen gives me a huge buzz. I also like the collaborative side of editing when I’m excited about a story and the author is excited about their story – it is all hugely satisfying seeing that spark of an idea become a brilliant novel. I have to say I love reading the raw material before it goes through all the stages, seeing the talent and story emerge from underneath that first sprawl of creativity. I never tire of reading the same narrative during the tweaks because you get a whole different sense of it every time. Ultimately (hopefully!) the white noise disappears and you are left with a beautiful, readable, emotionally resonant or edge of the seat story that you can send out into the world.

 

What do you consider to be your major successes?

Manatee is in the very early stages at the moment so I don’t think we can claim any major successes just yet – although I’m very excited by the authors we have signed so far, all of whom are bringing something different to the table and are putting their trust in us. We focus on crime and women’s fiction – I look after the crime and Lisa looks after the women’s fiction and all our authors so far have written, in my opinion, absolutely excellent, engaging and addictive stories. Also it was somewhat of a confidence boost that bestselling crime writer Neil White had enough faith in Manatee to entrust to us his non crime novel Lost In Nashville. We have persuaded him he might want to write some more fiction for us – he is an incredible writer both within the crime genre and out of it. Watch this space. He will probably tell me off now as he’s busy with his next amazing crime novel for Bonnier Zaffre – but it had to be said that he is certainly not a one trick pony. Now he’ll tell me off some more…

 

Have you always loved books and what are you reading at the moment?

I have ALWAYS loved books. I’ve read many books a week every week since I was very young and I can’t see that stopping anytime soon even though I’m now rather older. Right now I’m reading a brilliant and highly atmospheric novel called “The Monsters Daughter” by Michelle Pretorius – look out for that one – but also several others as I multi read, they include The Innocent Wife by Amy Lloyd, Need to Know by Karen Cleveland, The Fate of the Tearling by Erica Johansen and Strange Practice by Vivian Shaw. Great books all.

 

Manatee Books focuses on quality, ethical, author focused digital publishing. Their aim is to bring a wide range of exemplary fiction to a broad readership, time and time again.

Find out more at www.manateebooks.co.uk.

 

Business of Books: Going Up! Jane Cable on the importance of the elevator pitch

Jane Cable on the importance of the elevator pitch

It is indeed true that the word is getting shorter. Everything reduced to bitesize for folks in too much of a hurry to stop and listen, hungry to gulp down as many tweet-sized pieces of information as possible.

This is not entirely a bad thing. The book business knows that with so much competition for leisure time and money the potential consumer’s attention needs to be grabbed in a flash. A reader may spend hours savouring a good book, but their buying decision is often made in an instant.

Enter the elevator pitch – the ability to describe your latest work in two sentences at most. Catherine Miller’s excellent talk at the Romantic Novelist’s Association conference drew quite a crowd, encouraged no doubt by the lure of a competition for the winning pitch’s manuscript to be read in full by her agent, Hattie Grunewald of Blake Friedmann.

I learnt a great deal while preparing my entry. On a large piece of paper I set out the major themes and keywords for the book, turning them in my mind and distilling them into two neat sentences. I fiddled with the words, one at a time. I was happy with the first sentence: ‘When archaeologist Rachel Ward visits a remote Lincolnshire field she realises it’s where the voice in her head has been leading her for years.’ For ages I couldn’t get the second to gel, then the next morning I woke up with the perfect solution in my head: ‘But as she starts to dig an unseen danger circles ever closer and Rachel is forced to confront her own past in order to survive.’

The process of preparing what turned out to be the winning pitch had actually shown me that the ending of the book wasn’t sufficiently strong – to be fair, the edit notes I’d received said the same – but crystallising the very essence of the story into a couple of sentences made me focus on the issue – and solve it – in a way that nothing else had.

This week has shown me that two sentences is too long. Try pitching in 140 characters – actually 124 when you need to leave space for #HQBookPitch2017 – when Harper Collins’ HQ Digital division opened its virtual doors for tweeted pitches. I tried but failed to pack enough excitement into so few characters but again it was a great learning experience.

At no deadline was given so rather than research the type of books they were looking for I plunged straight in. At any one time I have a number of concepts on the block so I picked one I thought would do and tried to make it sound succinct and sexy. Not sexy enough, clearly, but I have learnt to target publishers I’m interested in better (a number of them do use this technique) and hone relevant pitches so they’re ready.

So what does a successful Twitter pitch look like? I am lucky enough to know two authors who have been asked to submit further and this is what they came up with and how they describe themselves in a tweet:

‘Lucy swaps her husband for a motorbike and has the best ride of her life’ from Sue McDonagh: “I love building my characters, then letting them loose. Should I admit that they do things I hadn’t planned for them and make me laugh?”

‘Millie should have known an archaeological dig is no place to escape the past. But can she uncover her future there too?’ from Kirsten Hesketh: “Pantser, people watcher, procrastinator extraordinaire. Twitter counts as writing, right?”

It goes without saying that everyone at Frost is rooting for them. We’ll let you know how they get on.

 

 

The Business of Books: Jane Cable meets Sunday Times bestseller, Elaine Everest

THE BUSINESS OF BOOKS: SPREADSHEETS & SAGAS

Jane Cable meets Sunday Times bestseller, Elaine Everest

How much of your working life does the business of books take up?

 

I can honestly say that books take up all my life. When I’m not writing I’m teaching novel writing to my talented students at The Mick Jagger Centre in Dartford, Kent. I’m also a committee member of the Romantic Novelists’ Association so you’ll find me organising social media and blogging for the Association. I would say that over 50% of my working day I’d be working on writing although I’m not creating words. Authors also need to be aware of Public Lending Rights, ALCS and other organisations where we need to keep our book details up to date as this will generate much needed funds,

 

What’s your business model to earn a living from writing?

 

I’ve been a freelance writer for the past twenty years so from the days when I was selling short stories, pitching features to magazines and organizing workshops for writers I’ve been conscious that I have to earn a certain number of pounds each month. Working in accountancy since leaving college, until moving into the writing world, I am addicted to number crunching so spreadsheets and cash flow predictions were part of my daily life. I could always tell at the push of a button if there were lean months ahead and would know to pitch more – and to write more fiction! This has changed slightly since moving onto writing novels as these days I’m aware when royalties and other payments are due and can plan accordingly. Those spreadsheets still come in handy!

 

What do you write and what do you consider to be your major successes?

 

These days I write historical fiction set in the 1930s and 1940s. It is a fascinating period to cover and when not writing I will have my nose in a non-fiction book researching social history, looking for fresh plot settings and generally fleshing out the world where my characters live.

 

My major successes are my novels with Pan Macmillan. Readers have taken my Woolworths Girls to their hearts making the first book a Sunday Times bestseller.

 

Tell me about your latest project.

 

The Butlins Girls was published in May so I’m still busy promoting and blogging about my girls at the end of World War Two. As I write this I’m looking at the final book edits for Christmas At Woolworths, which will be published in November, and these have to be completed by – tomorrow! I know there’s an email notifying me that first edits will be with me in two days for Carols at Christmas, a novella that will be published a few weeks before CAW. Writing wise I’m working on Wartime at Woolworths, which will take my girls through to the end of 1944. This will be published in May 2018. I’ve found the trick is to stay focused on the current work in progress while trying to fit all other aspects of my writing around it – and remembering to stop and eat occasionally. I can recommend writing retreats where I find working whilst gazing out to sea from my desk can be a welcome rest from my desk at home!

 

 

 

Elaine Everest has written widely for women’s magazines, with both short stories and features. When she isn’t writing, Elaine runs The Write Place creative writing school in Dartford, Kent, and runs social media for the Romantic Novelists’ Association. Follow Elaine on Twitter @ElaineEverest.

 

 

Business of Books: Jane Cable writes from the Romantic Novelists’ Association Conference

Business of Books: State of the Nation
Jane Cable writes from the Romantic Novelists’ Association ConferenceI’m conferenced out. There, I’ve said it now. Suffering from serious information overload but in a very good way. So many fascinating sessions, so many interesting new people to meet. And so much wine to drink – the organisers ordered a mere 600 bottles for the weekend. Not to mention the stocks in the fridges in our own kitchens. Yes, it was a little like rolling back the years and being a student again.The first session after the official conference opening was a state of the industry address and the key messages have interest for writers in every genre, not just romance. Major trends seem to be for shorter books – gone are the doorstops of yesteryear, despite the increase in audio and ebook meaning we don’t have to carry them around anymore. And genres are blurring too – thanks to the rise and rise of indie publishing, even the major houses are beginning to understand that readers are becoming more adventurous.But of particular interest to me was the advice each panellist gave to the assembled authors. Here’s who they were and what they said.

Isobel Dixon (Head of Books and Director of the Blake Friedmann Literary Agency):
Persevere – there is much more flexibility in the market in every way. And once your book is out there, be generous with your readers.

Sam Missingham (former digital project manager at Harper Collins who has just founded @lounge_books, which she describes as a home for book lovers)
Build your own audience platforms, whatever the stage of your career. You can’t waste your time on social media.

Broo Doherty (literary agent at DHH)
Don’t take rejection personally. Believe in yourself.

Rosie de Courcy (fiction publisher at Head of Zeus)
Try to create your own world, somewhere you can write the same but different year after year.

Emily Yau (commissioning editor on fiction lists at Ebury Publishing)
Read as much as you can – in and out of your genre. Understand where your book sits in the market and why it’s special.

Well that’s the words of wisdom – and my thanks goes to John Jackson, the RNA’s unofficial photographer, for the picture.

Now I’m off to plough through pages and pages of notes for more interesting blog content – and some wonderful new people to interview about the business of books.

The Business of Books: Jane Cable Gets Distracted But Finds She is Not Alone

Jane Cable gets distracted but finds she is not alone

It’s a small miracle you are reading this article at all, to be honest – and great credit to writer friends who have rallied around to provide me with some content. The thing is, last week I moved house. Long distance and for the first time in over twenty years. Not only did time become an issue, but the mental effort turned my brain into a huge mass of Cornish clotted cream.

I am not the only author suffering from a life event at the moment. Frost’s own Margaret Graham has been in the wars but in typical fashion is seeing the positive: “Falling into a wall recently and breaking my shoulder not only put one hand out of use but a whole brain, it seems to me. I feel that actually giving it a rest is probably not a bad thing. You will find that creativity is better for a bit of a holiday.”

Writer of historical fiction, Rosemary Noble, is also good at seeing the upside of potentially distracting events. “Sometimes you can avoid the stress by burying yourself in writing. I’m thinking of trying to sell my mother’s flat to pay for her care home. The only way I got through that 12 months was writing,” she told me.

There are some everyday distractions which make the list too. Day jobs (most writers have them), family commitments, lack of sleep, paying the bills – even social media – all sap creative energy. Sometimes the good things do as well. Ghost writer and freelance wordsmith Sue Kelso Ryan cited her dog as the biggest culprit – and it was a great excuse to use her lovely picture as well.

Which just goes to show that good things interrupt our writing too. “Having twins,” says media medic and women’s fiction author Carol Cooper. “That knocked writing on the head for a few months. And illness/surgery. You resent having to rest or slow down because it stops you writing.” Although she did manage to create a top-selling practical parenting guide about her experiences once she was able to find the time.

Crises involving other family members which hit without warning seem to have the biggest effect, as fantasy & romance writer and brand strategist Amy Tipper-Hale has just found out: “My boyfriend breaking his leg in Milan after being run over by a motorcyclist, and me having to fly over to be with him so he wasn’t entirely stranded…I thought I’d have plenty of time to write, but it ended up being stressful and exhausting – my mind all over the place, and not a single word written…except this.” Luckily the patient is now at home – and hopefully Amy will get back to writing again soon too.

As for me, now I have unpacked my desk and settled it into its new location, I need to have a plan. I’ve been sitting on the edit notes for my current manuscript for a month or so and my brain is just starting to tick over them. And one thing this house move is meant to achieve is more time to write. Fingers crossed I can make it happen.

As well as those mentioned above, my thanks also go to Barbara Copperthwaite, Victoria Cornwall, Morton S Gray, Wersha Bharadwa, Carol Thomas and Clare Ruel for their contributions.