Tag Archives: search

2013 Travel Trends

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Intelligent travel search and convenience key

In September 2012, Momondo introduced a new flight rating technology. Unique to the market, the system aimed to take travel search to the next level – the second generation of meta-search.

 

By combining several factors into a single rating system – to get past cheap, but longer flights, momondo’s new technology instantly spots the best flights available, saving consumers time and money, with every search.

 

Every flight is rated with a smiley and a score between 0 (bad) and 10 (good) to help the user find the flight with the best balance between price and flight duration.

 

From its introduction in September, momondo noticed their rating technology, with price/time scores and new user interfaces with ‘smileys’, also made a significant change in the way users interacted with travel meta-search information, and made their travel decisions.

 

In the process, momondo discovered two new travel trends, which will affect travel in 2013:

 

1. Meta-search sites will need to be intelligent

Over the last four months, momondo saw a 24% drop in refined travel searches, since it introduced the rating system – as it is now easier for momondo users to make the right decisions based on travel needs. This information told momondo that moving into 2013, more consumers are looking for ‘intelligent’ travel search sites, which help with their travel decision making – by turning raw flight data into actionable information.

 

2. Convenience factors key

Secondly, momondo has seen a change in consumer buying habits. momondo observed that over the course of 2012 people steadily have been spending more money on flights, which in turn confirms that the traveller’s focus on a whole, is not now on booking the cheapest ticket, moreover convenience factors – such as time, play an important role. Users will act as ‘smart-buyers’, that seek insight and want to compare several factors, before they purchase.

Royal Advert For a Royal Baby.

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Are the Duke and Duchess already looking for childcare? Frost found this royal advert interesting.

Leading childcare search site Findababysitter.com attracts over 200k monthly visits, 2,100 daily log-ins, and over 10k childcare professionals’ profiles are viewed daily. But one recent advert that was posted has caused a right royal stir.

 

The advert was posted by a user registered as Kate C. – an alias the Duchess of Cambridge is said to use – it reads:

Soon-to-be first-time parents searching for the perfect nanny to extend the love and normality of an everyday family home.

The right nanny will be fluent in several languages of the British Commonwealth, confident in the public eye, and willing to travel regularly.

He or she must have excellent posture, grace, poise and perfect diction. A driving licence is not necessary, as a chauffeur will be provided. A love of dogs is beneficial, and exquisite taste in baby clothes is ideal to ensure the new arrival is as stylish as mummy.

The ideal candidate will also possess a classical education, including Greek and Latin, competency in two instruments, be passionate about croquet, polo, and be interested in art history and antiques. Experience dealing with spoilt first children would be helpful. Confidentiality is essential. Only candidates of the highest calibre will be considered.

 

Findababysitter.com has also experience an influx of carers coming online to optimise their profiles, making them fit for the royal job. During the 24 hours after the royal announcement went public, the childcare search site has experienced hundreds of childcare professionals updating their profiles and they expect to see an influx of updated profiles over the coming weeks.

 

 

The Most Searched 2012

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who did brits search for in 2012?

TULISA HAS THE X FACTOR, KATE AND HARRY REIGN, VIC PENDLETON GOES FOR GOLD AND BIEBER LOSES HIS GRIP AS BING RELEASES ITS UK MOST-SEARCHED LISTS FOR 2012

 

Bing UK searches show 2012 was a year in which Britons clamoured to see more (literally) of their favourite people than ever before. The search engine today releases its most-searched lists, based on the aggregation of billions of search queries conducted by Brits on Bing.com this year.

 

Singer Tulisa Contostavlos shows she has the X Factor as the UK’s most searched person in 2012, beating 2011 winner Justin Bieber, who dropped to fifth place this year. And while Tulisa’s singing career and role as X Factor judge no doubt inspired many of these searches, the leak of a certain video in March might also have played a part.

 

It was also a big year for 2012’s second-most-searched person, Kate Middleton, with not just the Royal Wedding but some unauthorised holiday snaps sending people online in their droves to find out more. Prince Harry also got people searching after his right royal Vegas antics. The third in line to the throne was the UK’s sixth most-searched person, behind Cheryl Cole, the late Whitney Houston and Justin Bieber.

 

Robert Pattinson, Rihanna, Kim Kardashian and disgraced TV presenter Jimmy Savile round out the top 10.

 

In the afterglow of the Games, it’s to be expected that Olympics and London 2012 were the most-searched events of 2012, with Olympians leading the most-searched sports stars list. Gold-winning cyclist and Strictly Come Dancing star Victoria Pendleton raced to the top, followed by sprinter Usain Bolt and gold medallist tennis star Andy Murray. Stricken footballer Fabrice Muamba was the fourth most searched sportsperson, with heptathlete Jessica Ennis in fifth place.

 

Most-searched celebrity couple Robert Pattinson and Kristen Stewart kept Britons guessing with their on-again, off-again romance this year, but their new movie, Twilight Breaking Dawn Part 2, could only muster fifth place in the most-searched movies list, with the top spot taken out by The Avengers. EastEnders beat out reality TV rivals Big Brother and X Factor to become 2012’s most searched TV show.

 

Bing UK Director of Search Dave Coplin says: “Every year, the Bing search results give us a unique insight into what and who is top of mind for Brits. It’s always fascinating to see which celebrities have had the biggest impact on Britons throughout the year, and of course it’s no surprise to see that the 2012 Olympics and Olympians have captured our hearts and minds after such a golden summer.”

 

See below for more fascinating insights into what Brits searched for – from fashion to Facebook to food to festivals – this year on Bing.com.

 

2012’s most searched people
1.       Tulisa Contostavlos

2.       Kate Middleton

3.       Cheryl Cole

4.       Whitney Houston

5.       Justin Bieber

6.       Prince Harry

7.       Robert Pattinson

8.       Rihanna

9.       Kim Kardashian

10.   Jimmy Savile

 

 2011 results1.       Justin Bieber

2.       Kim Kardashian

3.       Lady Gaga

4.       Jennifer Aniston

5.       Pippa Middleton

6.       Katy Perry

7.       Kate Middleton

8.       Tulisa Contostavlos

9.       Scarlett Johansson

10.   Angelina Jolie

 

2012’s most searched sports stars1.       Victoria Pendleton

2.       Usain Bolt

3.       Andy Murray

4.       Fabrice Muamba

5.       Jessica Ennis

6.       Tom Daley

7.       Cristiano Ronaldo

8.       Lance Armstrong

9.       David Beckham

10.   Mo Farah

 

 2011 results1.       David Beckham

2.       Ryan Giggs

3.       Lewis Hamilton

4.       Andy Murray

5.       Maria Sharapova

6.       Wayne Rooney

7.       Cristiano Ronaldo

8.       Usain Bolt

9.       Jessica Ennis

10.   Jenson Button

2012’s most searched events

1.       Olympics

2.       London 2012

3.       Euro 2012

4.       Diamond Jubilee

5.       Paralympics

6.       Wimbledon

7.       Tour de France

8.       Hurricane Sandy

9.       US election

10.   Leveson Inquiry

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2012’s most searched movies

1.       The Avengers

2.       The Hunger Games

3.       Prometheus

4.       Skyfall

5.       Twilight Breaking Dawn II

6.       Dark Knight Rises

7.       The Amazing Spiderman

8.       Snow White & The Huntsman

9.       Taken 2

10.   The Dictator

 

2012’s most searched TV shows

1.       EastEnders

2.       Big Brother

3.       X Factor

4.       Doctor Who

5.       Coronation Street

6.       Strictly Come Dancing

7.       The Only Way Is Essex

8.       Celebrity Big Brother

9.       Game of Thrones

10.   The Walking Dead

 

Most searched social networks

1.       Facebook
2.       YouTube
3.       Twitter
4.       LinkedIn
5.       Tumblr
6.       Spotify7.       Pinterest
8.       Myspace
9.       Instagram
10.   WordPress

 

 

Top searches:

Celebrity couple               Robert Pattinson & Kristen Stewart

Celebrity wedding           Jessica Biel’s pink wedding dress

Celebrity death                 Robin Gibb death

Celebrity divorce              Katie Holmes divorce

Celebrity baby                   Robbie Williams baby pics

Celebrity pregnant          Imogen Thomas pregnant

Celebrity chef                    Jamie Oliver

Girl band                              Little Mix

Boy band                             One Direction

Lyrics                                     Call Me Maybe

Festival                                 V Festival

Fashion brand                   Next

Store                                     Argos

Supermarket                     Tesco

Football club                      Liverpool FC

Movie trailer                      Skyfall

Politician                              David Cameron

US politician                       Barack Obama

Car model                           Nissan Qashqai

Car make                             BMW

Airline                                   Ryanair

Holiday destination         Turkey

Viral video                           Gangnam Style

Diet                                        Cambridge diet

Recipe                                  Pancakes

Astrologer                           Jonathan Cainer

Who…                                   unfollowed me

What…                                  car

How…                                   I met your mother