STARS LAUNCH SAVE THE ARCTIC CAMPAIGN

Greenpeace to plant a million names on seabed beneath the pole

Stars from the worlds of music, film, TV and business are today launching a campaign to save the Arctic.

Sir Paul McCartney, Penelope Cruz, Robert Redford, One Direction, Alexandra Burke, Jarvis Cocker and Sir Richard Branson are among dozens of famous names who are asking for a global sanctuary in the Arctic. They have joined forces with Greenpeace to demand that oil drilling and unsustainable fishing are banned in Arctic waters.

Others demanding that the uninhabited area around the North Pole is legally protected and made off-limits to polluters include Edward Norton, Woody Harrelson, Jude Law, John Hurt, Rita Ora, Thom Yorke, Tim Roth, Thandie Newton, Bruce Parry, Lawrence Dallaglio, explorer David de Rothschild and Cilla Black. (Full list below.)

They are among the first one hundred names to be written on an Arctic Scroll, which is launched by Greenpeace today at the Rio Earth Summit. When a million others add their own names Greenpeace will embark on an expedition to plant it on the seabed at the North Pole, four kilometres beneath the ice. The spot will be marked by a Flag for the Future designed by the youth of the world.

Anybody in the world can add their name to the Arctic Scroll and have their name planted beneath the pole by visiting www.SaveTheArctic.org

The huge expanse around the pole belongs to all of us because it is defined in international law as the high seas. But as temperatures rise and the ice melts the Arctic states – Russia, Canada, the US, Norway and Denmark – are making territorial claims on the seabed so they can open the door to oil companies. Arctic sea ice has retreated dramatically in recent years and scientists say the North Pole could soon be ice free.

The campaign is formally launched today at the Rio Earth Summit at a press conference (details below) hosted by Greenpeace International executive director Kumi Naidoo, Sir Richard Branson and actress Lucy Lawless, star of Battlestar Galactica and Xena: Warrior Princess. Lucy will be sentenced in September after scaling oil company Shell’s Arctic drilling rig and blocking its operations for 72 hours in New Zealand in February.

Sir Paul McCartney said: “The Arctic is one of the most beautiful and last untouched regions on our planet, but now it’s under threat. Some countries and companies want to open it up to oil drilling and industrial fishing and do to the Arctic what they’ve done to the rest of our fragile planet. It seems madness that we are willing to go to the ends of the Earth to find the last drops of oil when our best scientific minds are telling us we need to get off fossil fuels to give our children a future. At some time, in some place, we need to take a stand. I believe that time is now and that place is the Arctic.”

Greenpeace International executive director Kumi Naidoo said: “The Arctic is coming under assault and needs people from around the world to stand up and demand action to protect it. A ban on offshore oil drilling and unsustainable fishing would be a huge victory against the forces ranged against this precious region and the four million people who live there. And a sanctuary in the uninhabited area around the pole would in a stroke stop the polluters colonising the top of the world without infringing on the rights of Indigenous communities.”

As part of today’s launch, polar bears have been appearing in cities around the world.

Shell is due to begin exploratory drilling at two offshore sites in the Alaskan Arctic in the coming weeks. If Shell is successful this summer, an Arctic oil rush will be sparked and the push to carve up the region will accelerate. Russian oil giant Gazprom is also pushing into the offshore Arctic this year.

In 2007 Russian explorer Artur Chilingarov planted a Russian flag on the seabed beneath the pole and ‘claimed’ it for Moscow. Wikileaks documents later revealed he was acting on the instructions of the Russian Government. Now Greenpeace is planting the names of a million global citizens beneath the pole and marking the spot with a Flag for the Future designed by children in a global competition organised by the ten million-strong Girl Guide movement.

The campaign will initially focus on pushing for a UN resolution demanding a global sanctuary around the pole and a ban on oil drilling and unsustainable fishing in the wider Arctic. The campaign was launched today because the Arctic Circle is defined as the area of the globe which on the longest day – 21 June – experiences 24 hours of sunlight. On 21 June the sun never sets on the Arctic.

Rodion Sulyandziga from the Udega People and First Vice President of RAIPON (Russian Association of Indigenous Peoples of the North) said:

“At present, the Arctic – one of the last unique and intact places on Earth – is facing a real threat from active oil drilling. A large scale oil exploration ‘development’ can irreversibly destroy the virgin purity of the Arctic region, putting at stake the physical existence and survival of Indigenous Peoples who, without their traditional living patterns, without their eternal habitat, will have no future.”

Three Arctic states, the US, Canada and Russia were responsible for sinking an Oceans Rescue Plan in Rio which would protect the vulnerable marine life of the Arctic’s international waters and enable the establishment of a sanctuary in the area around the pole.

Kumi Naidoo added: “We’re drawing a line in the ice and saying to polluters ‘you come no further.’ People ask me why I, as an African, care so deeply about the Arctic, but the answer is simple. The Arctic is the world’s refrigerator, it keeps us cool by reflecting the sun’s energy off its icy surface, but as the ice melts it’s accelerating global warming, threatening lives and livelihoods on every continent. Wherever we come from, the Arctic is our destiny.”

A new short film written and produced by advertising legend Trevor Beattie and released today uses stunning Arctic footage shot by world-renowned ‘Earth from the Air’ photographer Yann Arthus-Bertrand. The film is narrated by Golden Globe-winning actor John Hurt and can be viewed at www.savethearctic.org

New York World's Top Destination; New York Stats

Britain’s ‘crucial’ New York link is world’s most popular route – meaning you could wait longer for a pizza than a flight to the Big Apple

More than 3.6 million passengers have flown from Heathrow to New York over the last year as it continues to be the world’s most popular transcontinental route, figures out today show.

Flights between the two cities are so frequent that you would often wait longer for a pizza, a train or maybe even a cab. March saw an average of one departure an hour during the day and one every 15 minutes during peak evening hours.

Waiting times across the airport are also down. Heathrow passengers get through security in under five minutes 99 percent of the time and last month’s average time for returning bags fell to just 30 minutes from the last one being unloaded off the plane.

Heathrow’s most popular route is essential for international business and tourism, linking the world’s two financial capitals. But as the UK’s only hub airport, Heathrow is the premier stop-off point for Americans flying on to Europe, India and the Middle East just as it is for Brits living across the UK.

The key distinction between a hub airport like Heathrow and point-to-point airports like Stansted is that long haul flights are sustained through ‘feeder’ planes that bring in passengers from around the globe. This makes Heathrow’s 180 destinations economically viable, since seats would not be full if used just by Londoners.

While travellers come to Heathrow from across the UK, domestic flights from Heathrow have declined due to capacity constraints, with carriers choosing more profitable routes.

But as one of the most competitive and profitable around, six major airlines operate flights to New York every day from London – American Airlines, British Airways, Continental and United Airlines (now merged), Delta, Kuwait Airlines and Virgin Atlantic.

Improving business confidence is reflected in business travel between the two financial centres. A total of 758,000 business passengers travelled the route during 2010. The latest figures from MergerMarket suggest that a total of 4,107 cross border M&A deals were announced in 2010, up approximately 34% on 2009

But whether it’s a shopping trip to Macy’s or Bloomingdales or a stroll through Central Park (which is bigger than Monaco), New York is also popular with leisure travellers. Around 9.7 million of the 48.7 million people who visited New York last year were international visitors and of a good proportion of those are British. Around 80 percent of flyers between London and New York are leisure travellers.

With the upcoming royal wedding, however, the tables are set to turn as London gets ready for an American invasion with thousands of US tourists expected to fly into London.

Sir Richard Branson, president of Virgin Atlantic, said:

“The London to New York route is a very special one for Virgin Atlantic, as the airline was launched with our very first commercial flight to Newark back in 1984. As a business route it has been crucial in connecting two of the world’s most important business hubs, and as a leisure route it has enabled British and American holidaymakers alike to enjoy the culture and excitement of the respective cities.

“Twenty-seven years on this remains our strongest route, with five flights to ‘the Big Apple’ a day operating out of Heathrow. We look forward to welcoming many thousands more passengers onboard in the coming years and to helping business and tourism flourish.”

Andrew Crawley, British Airways’ commercial director, said:

“New York has long been a vital destination for us and it’s no surprise that it has become the most popular long-haul route in the world from our home hub of Heathrow. From a BA perspective, it’s benefiting from our joint business with American Airlines and Iberia. Customers now have more options to suit their schedule or budget and the ability to mix and match prices and flights. With fourteen flights a day we effectively offer a transatlantic shuttle service on the route. It’s a winning combination and proving extremely popular with our customers.”

Frank Jahangir, Delta’s vice president of sales, said:

“The London Heathrow and New York route is the leading business route on the transatlantic and was actually the first flight that Delta operated from Heathrow following the EU-US Open Skies agreement in 2008. Access to Heathrow is a key priority for Delta and the popularity of the route means that after just three years we now fly three times daily with lie flat beds in our business cabin between the two great financial centres of the world.”

Colin Matthews, chief executive of BAA, Heathrow’s owners, said:

“New York is Heathrow’s top route. Family ties and friendship, trade and tourism link our two great cities. London is also a staging post for many Americans travelling to Europe and the Far East and it’s our goal to ensure Heathrow is the preferred hub against stiff competition from Europe and the Middle East. Passenger surveys show that investment in Heathrow is paying off in improved service and we look forward to welcoming visitors over Easter and the royal wedding.”

Colin Stanbridge, chief executive of London Chamber of Commerce and Industry (LCCI) said:

“The importance to the UK of trade with the United States cannot be underestimated. They are our largest global trading partners and we are their biggest investors. LCCI issued ATA Carnets – passports for goods – for use in America with a total document value of over £800m between April 2010 and March 2011. Trade with the United States is a vital facet of the UK economy.”

Danny Lopez, Interim CEO, London & Partners said’:

‘The London – New York connection is extremely important to the capital as the USA remains the largest investor and inbound visitor market for the city. London is already the world’s most visited international destination, and as we look forward to the exciting events of the next two years, including the Royal Wedding, the Queen’s Diamond Jubilee and the Games in 2012, we expect to see even more visitors coming from the USA whether it be for work, study or pleasure.’

NEW YORK TRIVIA

New York City was the U.S. capital from 1789 to 1790

More than 47 percent of New York City’s residents over the age of 5 speak a language other than English at home

According to Crain’s New York Business, the average sale price of an apartment in Manhattan during the Q4 of 2007 was a $1.49 million.

The Federal Reserve Bank on New York’s Wall Street contains vaults that are located 80 feet beneath the bank and hold about 25 percent of the world’s gold bullion.

Some Yellow Cab stats (source: Time Out New York)
Yellow Cabs are yellow because John Hertz, the company’s founder, learned from a study that yellow was the easiest color for the eye to spot. This is also why signs at Heathrow have black text on a yellow background.

Average trip: 2.74 miles
Number of trips per hour: 2.69
Average net income per hour: $20
Number of licensed drivers: 48,220
Total trips per day citywide: 503,969
Total fare-box yield per day citywide: $5,555,741.00