I was initially going to do a funny Instagram picture of myself wearing this mask a la Suki Waterhouse. Upon putting the mask on vanity prevailed however. The mask comes in two separate pieces, one for your lower face and one for the top. Once it is on you look like a burns victim. It is not a good look but who cares? You are making yourself beautiful. My husband certainly didn’t. He didn’t even crack a joke.

I found the mask a little hard to put on. You also have to be careful is doesn’t slide of your face. I lay on the sofa smoothing it down. It feels nice and soothing. I watch Parks And Recreation on Amazon Prime while reading a book I am reviewing. So I am not very good at switching off and relaxing but I will be lying here for 40 minutes. I actually like the gel feeling of the mask and am sure I can feel it working away.

After 40 minutes of looking plain weird I take the mask off. I then give the result the ultimate test: I ask my husband if he can notice a difference in my skin. He says he can. I look ‘fresh’. Brilliant. The mummy look is worth it.

I did only use this mask once so I can’t say if it makes a long-lasting difference to skin with long term use, but I was impressed with the results I saw. I would like to try it again but at £99 it is slightly out of my budget.

Here is what the they say:

The NEW Aqua Gel Mask Treatment that fights the ageing process

WOW mask is a brand NEW Bio-­peptide Aqua Gel mask that contains innovative natural ingredients to restore the skin’s tone, elasticity and hydration to reduce the appearance of fine wrinkles. It releases the essence of nature’s most potent skin-loving plants at exactly the right speed for your skin to get the maximum benefit.

Institute Hyalual Switzerland, a scientific research centre dedicated to skin rejuvenation, created the mask as the simplest and most effective way to combine the moisturising effect of Hyaluronic Acid (HA), Argireline (famed for its skin firming properties) and RMCP-complex (a combination of ingredients that include fruit and leaf cell culture and flower extract). It’s the interaction between HA, Argireline and RMCP-complex which results in such a complete anti-ageing effect.

The mask also uses newly developed Transdermal Cosmetics Delivery technology which is activated by skin temperature to allow the ingredients to reach the deeper layers of skin. This means that WOW mask provides 200% more hydration than other collagen-based moisturising treatments.

There are five masks provided in each box and each mask can be used for 20-40 minutes. Simply wash and dry your face, take the mask out of its silver sleeve and remove the protective plastic sheets and put it on your face.

It’s not magic but WOW mask offers the best that nature and science can provide in terms of beautiful and youthful looking skin.

WOW Facial Mask Treatments £99.99